Umesh Roy Chowdhury Email and Phone Number

Currently part of the advisory board and providing consultancy to various organizations to help build, develop and assist in their overall growth while achieving their annual targets and increase in turnovers.

Founded in 2011, MediaValueWorks is working across different media and communications portfolio encompassing Mainstream Media | Digital | Strategic Advertising | Direct Marketing | Traditional & new-age PRMy role in this organization consists of the following: ♦ PROJECTS ♦ ✔ Serve as Project Lead or Project Manager via management of end to end system life cycle development of major projects✔ Develop costing proposals for projects, perform risk analysis, and manage change control✔ Provide business analysis, business area assessment, user needs analysis and business systems design for major projects ♦ BUSINESS ♦ ✔ Assist with the development of client information management standards and evaluation of technology trends✔ Contribute to business area assessment, user needs analysis, business systems design & budgeting✔ Represent the organization while interacting with clients with a professional image & attitude

Incharge of P&L for the unit looking after the entire Operations such as:✔ Production✔ Circulation✔ Ad Revenue✔ Events✔ Other verticals such as Tanishka, Madhurangan, YIN and Sakal School NetworkIn the period of over 18 months, we have organised 60 events across various segments like✔ Women Empowerment✔ Cultural Programs for Women✔ Career Guidance for College StudentsWe have formed a strong network of 150 schools across✔ Thane✔ Navi Mumbai✔ Mumbai✔ Raigad✔ PalgharHeaded various CSR events like: ♦ Sarva Jal Abhigyan ♦ This was an initiative by Sakal Media Group to make all drought prone areas in Maharashtra water sufficient ♦ Jai Shivir ♦ Sakai Media Group collaborated with the Government of Maharashtra to audit the water related issues carried out all over Maharashtra.

Working with The Free Press Journal as CMO since 2012, looking after overall revenue generation.Achievements• Spaceselling and Advertising• Developing new systems and procedures to track and manage the company’s businesses.• Management of sales staff to include: hire, train, develop, review and report performance of sales staff.• Assist account executives on sales calls and creating and presenting sales presentations as needed to ensure that they sales targets are achieved• Conduct weekly sales meetings to review sales targets and progress against goals. • Managed events held for exploring the market and to create network.• Brainstorming and coming up with innovative ideas to increase the revenues• Recruiting a new team and training them under my expertise.• Working with corporate and sales management team to create corporate sales strategies• Manager of both in-house and field sales personnel

Worked with SUD for nearly 2 years and looked over Admin and Facilities and managed the facilities for all the major events held by them.Selected Achievements• Overall administration• Opening new branches• Coordinating with all other department to make them to operate smoothly.• Recruited Admin and Facilities team• Management of sales staff to include: hire, train, develop, review and report performance of sales staff.• Conduct weekly meetings to review how the departments are functioning.

Online business news and web solutions company specializing in web portals for business and PR news and marketing communications of India’s top business houses grossing ten crore in annual sales and employing 90 people.Headed online sales of business news portal www.domain-b.com and turned around the product which was in a dormant state for nine years. The company has also expanded its business in web solutions domain by adding news clients. The new business plan envisaged a target of Rs.50 crore by 2012. The company is set to raise new funds. Achievements• Increased profitability by reallocating marketing and sales resources into more effective programs including affiliate, e-mail, and search engine marketing.• Recruited sales and marketing team.• Developed new systems and procedures to better track and manage the company’s businesses.

One of the nation's largest PR and advertising agency with interesting infrastructure, travel and pharma media serving top 300 companies annual sales of Rs. 250 crore. Administered sales and marketing function and oversaw P&L of monthly sales.Achievements• Led 100% increase in division’s sales through expanded customer base.• Reduced costs by targeting the most responsive customer segments.• Setting up of marketing and brand team• Enhancement of top line by 50% and realizations by 20%• Added 35 new corporate accounts that were never part of these publications• Reduction in collection times from 150 days to 55 days by setting up collection team

Mediascope Publicitas is India's largest International Media Representation House and the country's largest Custom Media Specialists. It is an integral part of Publicitas, the world’s No.1advertising sales corporation. It represents over 300 titles in Print; and offer access to various other media options in Electronic, Radio, In-flight, Online and Ambient Media across the world. Responsible for the top line and bottom line of the company for a period of two years. Job profile was to take care of editorial, creative, production and revenue of the division. Achievements• Generated Rs 20 crore revenue during this period with 50% growth.• Management of sales staff to include: hire, train, develop, review and report performance of sales staff.• Assist account executives on sales calls and creating and presenting sales presentations as needed to ensure that they attain sales quotas. • Conduct weekly sales meetings to review sales targets and progress against goals. • Set and communicate sales quotas and budgets to include the identification and assignment of target markets and accounts to sales staff.

General entertainment and news channel for Bangla language enjoying. Responsible for the top line and bottom line of the company for a period of two years. Job profile was to take care of editorial, creative, production and revenue of the division. Selected Achievements• Generated Rs 20 crore revenue during this period with 50% growth.• Management of sales staff to include: hire, train, develop, review and report performance of sales staff.• Assist account executives on sales calls and creating and presenting sales presentations as needed to ensure that they attain sales quotas. • Conduct weekly sales meetings to review sales targets and progress against goals. • Set and communicate sales quotas and budgets to include the identification and assignment of target markets and accounts to sales staff.• 30% growth in advertisement revenues from West region and 25% nationally during this period• Applied my knowledge & skill from initial formation proceedings, and administrative of company, to a complete profit running and functional company. • Provided the strategic vision to define company goals, implement systems for Marketing, Operations, Recruitment and training• Identify opportunities for strategic alliances and partnerships that strengthen defined business goals. • Analysis of projects & make professional agency reports covering strategic plan, synopsis and use them for mutual benefit. • Worked with corporate and sales management team to create corporate sales strategies• Manage of both in-house and field sales personnel• Provide leadership of the sales organization in the sales area to implement corporate direction• Provide feedback to sales management team of the success path and metrics in meeting objectives

Entertainment channel. Responsible for the sales and marketing of the company. Job profile was to take care of editorial, creative, production and revenue of the division. Selected Achievements• Marketing and sales for all B4U channels including DD , Fashion TV • Fostered long-term relationships with key advertising agencies and clients.• Closing sales and maintain presence at all the "Region's Accounts". • Travel to accounts with account executives and assist in closing sales• Ensure that positive relations are maintained at all accounts by remaining in regular communication• Communicate status of region's sales efforts by preparing sales reports and the ability to discuss in detail with top management regularly the progress of each account executive and key accounts.

India’s first weekend news paper. Responsible for the sales organisation of the company. Selected Achievements• Over all in charge of the project reporting to the board directly• Create marketing initiatives to conceptualize, implement and direct programs that meet client needs, set new industry standards and take advantage of current industry trends• Developing new business of Mumbai and Delhi edition

Daily newspaper, then owned by the Thapar group. Responsible for the sales and operations of the company. Selected Achievements• Launched The Pioneer, Delhi and then the Mumbai edition. • Unit Head for Mumbai edition and Head – All India Sales• Increased sales by 40% during this period

Daily newspaper in Marathi. Responsible for the sales and marketing of the company. Selected Achievements• Responsible for creating a nationwide network of branch offices for proper liaison and representation.• Increased advertisement revenue by 30%.• Recruited new staff for all the branches.

Daily weekend newspaper Responsible for the sales and operations of the company. Selected Achievements• Totally new concept of a Sunday newspaper • First Indian newpaper with four color reproduction• Successfully launched and maintained high sales ensuring this period

Daily weekend newspaper from Mumbai. Sole in-charge for financial fixed deposit, public notice and IPO adverting. I was also involved in launching Indore edition.