Lead Business Analyst
Current• Collaborated with Business Product Owners and stakeholders to collect and verify business requirements, converting them into user stories.• Established and maintained strong relationships with key stakeholders, fostering enhanced communication and collaboration across departments.• Led workshops, interviews, and focus group meetings to comprehensively grasp business challenges and user requirements, effectively communicating with both technical and business stakeholders to ensure alignment on requirements and acceptance criteria.• Documented Epics and User Stories with Acceptance Criteria, adhering to INVEST principles, and ensured visibility, transparency, and clarity of the Product Backlog for all stakeholders.• Analysed and redesigned business processes, mapping out current (AS-IS) and future (TO-BE) states to support successful project delivery and operational enhancements.• Led a team of business analysts on various projects responsible for the development of functional websites.• Performed an extensive competitor analysis, providing critical insights for strategic decision-making and resulting in a 15% enhancement in market competitiveness.• Identified and resolved operational inefficiencies, reducing operational costs by 20%.• Significantly contributed to the seamless integration of a new CRM system, improving sales team productivity by 25%.• Collaborated with cross-functional teams to develop and launch a new product, achieving 35% in sales within the first six months.