• Created sales collaterals to drive client acquisition• Establish and manage crucial social media outlets • Actively participate in product creation and research meetings with public universities• Manage client-related tasks, including product deck information• Liaise with clients to ensure smooth communication and collaboration

• Developed and executed digital content strategies resulting in strong brand presence on TikTok throughpartnerships with external agencies.• Achieved 145% increase in audience engagement and conversions through Ramadan and Raya campaign.• Led and executed 5 campaigns resulting in increased brand engagement and loyalty, generating 100 piecesof user-generated content.• Maintained a thorough understanding of the company, products, and target audience to execute effectivemarketing campaigns, resulting in a 8% increase in sales• Managed 4-5 campaigns from start to finish resulting in successful delivery and results.• Built partnerships with 5 external vendors resulting in increased campaign reach and engagement.• Contributed to the growth of the company's Instagram presence by 4.9%.

• Created and published over 15 blog posts resulting in a significant increase in website traffic andconversions, with an average first-page ranking on Google Search Engine within 5 months.• Incorporated a cultural approach in email marketing campaigns resulting in higher click-through rates and an increase in conversion rates.• Leveraged video editing skills to create engaging and effective marketing campaign videos, increase in conversion rate.• Optimized blog posts for SEO and improved overall content quality.• Staying current with industry trends and familiarized with the SaaS industry to inform and improvemarketing strategies.• Implemented marketing automation tools to streamline and improve campaign execution and results.