Responsible for air condition, freezer in Cooling Category of domestic market•Making product definitions and price positioning (both factory production andoutsourced products)•Briefing and creating 360 degrees communication for ATL/BTL (PR, Published, Digital and Social Media)•Launch process of new products•Preparation of product-specific communication materials and creation of campaign plans•Working in cooperation with sales, e-commerce, R&D and marcom departments toachieve yearly defined goals•Following the market dynamics with GFK reports and preparing analysis based onresearch data

•Contributed across the entire products life cycle from strategic planning to tactical activities•Coordinated all marketing communication processes are in line with brand strategies for retail channel•Worked closely with marketing research department to conducted benchmark studies•Monitored Kale Banyo’s sales data to take action about new campaigns•Followed up to brand performance KPI’s to ensure to achieve yearly brand target

•Prepared poster through supervisors’ briefs•Prepared tables to reach new customers and organized meeting with them to promote Abbvie’s products

•Prepared employee commitment presentation for each department through researches •Prepared presentations about new performance management methods and translated them fromTurkish to English for UniCredit Group.•Used Planet System to reply questions which are called as “IK’ya Sor”

•Responsible for social media accounts which are created and managed by Istanbul74, collectedvisual materials and examined similar social media accounts•Prepared presentation about Istanbul74’s projects and translated them from Turkish to English forIstanbul74’s New York Office.•Followed art news and new artworks from all over the world to create content for Istanbul74’sofficial Instagram account.

• Prepared presentation to pharmaceutical representatives on GDPR (KVKK)• Audited the expenses of sales representatives and created reports for budget planning preparingbudget for field work