Unsah Malik Email & Phone Number

London, Gb

• Leading 360 strategies (consultancy, insights, creative, social media, talent, events, communications) for world-leading beauty & wellness brands across global/multi-market territories, and leading digital innovation initiatives for the agency (including co-writing our Beauty reports via KO Insights). • Karla Otto Beauty retainer and project clients, current and past, include —> Balmain Beauty, MAC, Off—White Beauty, Dyson Beauty, Parfums De Marly, INITIO, Biologique Recherche… Show more • Leading 360 strategies (consultancy, insights, creative, social media, talent, events, communications) for world-leading beauty & wellness brands across global/multi-market territories, and leading digital innovation initiatives for the agency (including co-writing our Beauty reports via KO Insights). • Karla Otto Beauty retainer and project clients, current and past, include —> Balmain Beauty, MAC, Off—White Beauty, Dyson Beauty, Parfums De Marly, INITIO, Biologique Recherche, ISAMAYA Beauty, Guerlain, Byredo, Kilian Paris, ZIIP, Versace Fragrances, Malin+Goetz, Louboutin Beauty, Michael Kors Fragrances, Estrid, Augustinus Bader, & Other Stories, H&M Beauty, LE RUB, Noble Panacea, Prada Fragrances… and many more. Show less

London, England, United Kingdom

• “The best marketing read to exist”. I wrote a highly successful ebook on social media, content & influencer strategy that went on to be recommended by CMOs, university lecturers, heads of brand departments and leading influencers. PLEASE NOTE: This is no longer for sale (but if you message me, I might find a way to get you a copy). • In my spare time, I string sentences together to help people feel powerful. More on my public Instagram: @unsahmalik

London, England, United Kingdom

Voluntary✨

• Director of digital division, managing influencer marketing, content and paid social specialists to strategise for fashion and beauty clients who are specifically interested in the Gen Z market.

London, England Metropolitan Area

• In a new role for the business (and a pivot back to entertainment!), I sat at the intersection of the PR, content production and commercial teams, leading the influencer & lead talent strategy for Lime’s unscripted shows Celebs Go Dating & The Only Way Is Essex, as well as scripted show Hollyoaks.

• Head of social media & content for both Rodial Beauty & Nip&Fab, and additionally head of influencer marketing for Nip&Fab. Achievements include +300% engagement in first 6mo, leading and hosting one of London’s biggest influencer events (at the time; guest list 300+), and record-breaking social sales for brand.

• Reporting to the CEO, heading strategy for both brands.

London, United Kingdom

• Head of social media strategy for the publication along with daily syndication from global Hearst titles. Under my direction, ELLE UK grew to be the most followed fashion publisher on Facebook (at the time), saw over 1000% increase in video views (including many viral content pieces), had an approx 120% increase in social content, and grew dramatically in conversions from social to web.

• Fashion contributor for OliviaPalermo.com editorial

London

• In a new role for The Guardian’s travel desk, I lead social media for across Twitter, Instagram and Pinterest. Across all channels, engagement increased by over 200% during my time.

London

• Leading across all social channels on key days for E! UK, working on breaking news, plus E!’s top hitter shows during TX: Keeping Up With The Kardashians, WAGs, Total Divas, Botched to name a few. I also lead live coverage during awards season, working on the Oscars, Golden Globes, MET Gala and Brits.

London, United Kingdom

• Freelance social media for BBC Radio 1 (social analyst for specific radio shows), Universal Channel UK - How To Get Away With Murder (community management), Universal Channel UK - Bates Motel (community management)

• Part of the OG digital team at SUITCASE, leading social media/digital for the luxury travel magazine.

• New role for company. Hired to head & scale IDOL’s social media presence to accompany the print editions. *Magazine now defunct