Co Founder & Director
Dhaba Lane
London, United Kingdom
Built & conceptualised Dhaba Lane, a modern high tech food concept to introduce healthy Indian food to London office goers. Scaled it from a home-based kitchen to a running organisation.-Drove growth by using digital solutions to build lean operation processes. Implemented a culture of working with external stakeholders to identify improvements in shared business processes to achieve quality improvement & increasing customer satisfaction. -Generated 60% of the revenue via Corporate… Show more Built & conceptualised Dhaba Lane, a modern high tech food concept to introduce healthy Indian food to London office goers. Scaled it from a home-based kitchen to a running organisation.-Drove growth by using digital solutions to build lean operation processes. Implemented a culture of working with external stakeholders to identify improvements in shared business processes to achieve quality improvement & increasing customer satisfaction. -Generated 60% of the revenue via Corporate team orders by building strong relationships with various companies like Uber, Facebook, Google, Moo, Central Working various co-working spaces, startups, accelerators etc. Constructed partnerships with UberEats, Deliveroo, Hungry House, Just Eat & other partners & vendors to grow the business.-Achieved the highest Government Rating (5 star) for compliance, health & safety measures. Our guidelines were used by the government as a template for other Asian businesses due to its cultural sensitivity in training processes.-Impacted the community positively by leading initiatives to integrate people from troubled backgrounds (ex-convicts, school dropouts) into the workforce, partnering with local businesses to distribute excess food to charities and reduce landfill by composting.-Developed an organic omnichannel strategy to facilitate an intimate customer experience.-Developed custom targeting, innovative & interactive promotions to build a personal connection with the brand achieving a 94% customer satisfaction rating.-Built a strong PR strategy to change the perception of Indian food resulting in us being featured as top 10 food delivery services in London by Harper Bazaar. Also featured in the BBC, Guardian, & NDTV (top Indian channel) & others.-Selected to Partner with the iconic Southbank Centre and Mayor of London Office to showcase our category. Show less