Urmila Singhal

Urmila Singhal Email and Phone Number

Principal PM Manager - Copilot Experiences to improve M365 enterprise productivity @ Microsoft
Redmond, WA
Urmila Singhal's Location
Greater Seattle Area, United States, United States
Urmila Singhal's Contact Details
About Urmila Singhal

Back at Microsoft, building Copilot Experiences for Microsoft 365 chat across desktop, web and mobile devices.At Facebook, I have successfully led multiple programs in the Community Integrity space focusing on the proactive detection and remediation of content abuse on the platform across Facebook, Instagram and Messenger through Machine Learning. The areas that I have focused on include Objectionable and Harmful Content across Images, Videos and Text. I am also the founder of Om Spark, which focuses on product management consulting and digital branding. With an emphasis on Advertising, Analytics and Online Presence, I have led many product management consulting engagements. Built a team of over 50 people including product managers, designers and engineers to help a strong client base of over 100 recurring clients.In my 11 years at Microsoft, I progressively grew in my role, scope and impact building products and leading various cross group initiatives at Bing Ads, Windows Server and BizTalk. Drove deep dives for terabytes of data including obtaining, analyzing, identifying trends in Bing Ads.I am very fluent in the art of bridging the gap between business, customer and technical necessities and have in-depth knowledge of data analytics, insights, strategy and technical information.I have a lot of experience with marketplace, an understanding of competition and a deep analytical thought-process for large amounts of data. Led globally distributed teams and well versed in team dynamics and people relationships. A blogger on topics related to analytics, social media, advertising that is available at http://www.omspark.com/blog/.

Urmila Singhal's Current Company Details
Microsoft

Microsoft

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Principal PM Manager - Copilot Experiences to improve M365 enterprise productivity
Redmond, WA
Website:
microsoft.com
Employees:
10
Company phone:
0124 415 8000
Urmila Singhal Work Experience Details
  • Microsoft
    Principal Pm Manager, Copilot Experiences
    Microsoft Nov 2020 - Present
    Redmond, Washington, Us
    * Copilot experiences across End Points to enhance enterprise productivity and decision-making for Copilot for M365.* Time Copilot* Cortana in Teams Devices
  • Om Spark
    Founder & Ceo
    Om Spark Apr 2013 - Present
    Founder and CEO of Om Spark, a digital marketing company focused on Brand Strategy, Advertising, Analytics, SEO, Web Design and product management consulting for both corporate's and SMB's.Boot strapping the business, responsible for product development, business development, strategy, sales, marketing, client services, product management and technical implementation.Om Spark (www.omspark.com) provides services that will empower you to build and enhance your web presence, increase your return on investment (ROI) using advertising/social media and analytically measure your success through in depth analytics.• 100+ SMB and corporate clients. • Running a 50-person organization across US, India and Dubai.• Supported corporate and SMB clients with Product Strategy, Product Management, Leadership, Training, Digital Marketing, Big Data Analytics and Consulting.• Provided Product Management Consulting at a Fortune 500 company for Merger & Acquisition driving multi-million-dollar deal reviews. Responsibilities included defining product vision, strategic product planning and roadmap with partners, legal & development teams.• Oversaw 20-person team at client for Customer outreach, Competitive Analysis, Digital Marketing strategies, properties, processes, communications & analytics.
  • Facebook
    Safety, Machine Learning In Community Integrity
    Facebook Jan 2018 - Nov 2020
    • Leading the effort to design and create machine learning algorithms and systems for proactive detection of harmful and objectionable content across Facebook, Messenger and Instagram platforms. • Drove product vision, planning, execution and KPI’s of machine learning classifiers to drastically reduced platform content abuse like Child Exploitation Imagery, Non-Consensual Intimate Imagery, Violence and Hate. • Working with multiple NGOs, governments and law enforcement across the globe to prevent real world harm. • Led the product vision and design of Convolutional Featurization of all content from National Center for Missing & Exploited Children (NCMEC) increasing CEI training data by over 1000% & improving model performance from 0.5 to 0.85.• Reduced incorrectly deleted content from classifiers for false positive remediation.
  • Microsoft
    Product Management Leader
    Microsoft May 2003 - Apr 2014
    Redmond, Washington, Us
    11 years of experience across teams like BizTalk, Windows Server and Bing Ads. Led product management and engineering across Bing Ads and Windows Server groups to build customer centric solutions using industry trends and customer development with focus on ROI. • Bing Ads Advertiser: Managed advertiser initiatives, advertiser engineering engagement strategy, advertiser analytics, optimization, advertiser reseller strategy, comparison shopping engine analyzer, advanced forecasting and Bing Ads editor. Played a key role in evangelizing the products to customers.• Bing Ads Publisher: Headed publisher strategies including publisher partnership, identifying fraud, migrating Yahoo’s mobile paid search traffic, platform optimizations and data traffic analysis. • Windows Server Information Experience Platform: Design, architecture, development, delivery, team management of Build System, DxPublisher, Events & Error Message Center, Managing SDK reference content. Built engineering, partner and vendor relationships across geographically distributed teams.• Windows Server BizTalk: Innovative prototype developments and BAM Alerts feature.

Urmila Singhal Skills

Program Management Product Management Software Development Agile Project Management Software Project Management Strategy Mobile Devices Project Management Seo Management Scrum Analytics Strategic Partnerships Requirements Analysis Saas Leadership Online Advertising Product Development Sem Business Intelligence Process Management Testing Vendor Management Enterprise Software Scalability Web Analytics Resource Management Competitive Analysis Big Data Innovation Blogging Google Adwords Certified Scrum Master Csm Offshore Management Data Analytics Search Advertising Social Media Team Building Project Planning Mobile Applications Partner Management Distributed Systems Google Local Google Analytics Website Building Ppc Data Analytic Paid Search Strategy Online Services Go To Market Strategy

Urmila Singhal Education Details

  • Harvard University
    Harvard University
    Distributed Computing
  • Bangalore University
    Bangalore University
    Computer Science
  • Harvard University
    Harvard University
    Unix System Programming

Frequently Asked Questions about Urmila Singhal

What company does Urmila Singhal work for?

Urmila Singhal works for Microsoft

What is Urmila Singhal's role at the current company?

Urmila Singhal's current role is Principal PM Manager - Copilot Experiences to improve M365 enterprise productivity.

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What schools did Urmila Singhal attend?

Urmila Singhal attended Harvard University, Bangalore University, Harvard University.

What skills is Urmila Singhal known for?

Urmila Singhal has skills like Program Management, Product Management, Software Development, Agile Project Management, Software Project Management, Strategy, Mobile Devices, Project Management, Seo, Management, Scrum, Analytics.

Who are Urmila Singhal's colleagues?

Urmila Singhal's colleagues are Brenda Araújo, Nehemia Joseph, Sıla Esen, محمود مسعد أبوالخير, Preethi Devassy, 张诗淇, Vanessa Arcaya.

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