▪ Consulting and support of customers from the concept phase to the implementation of webshop and individual solutions▪ Conception and structuring of requirements into features and user stories as well as prioritisation of the product backlog▪ Support and control of the agile development process▪ Planning of releases and implementation of acceptance tests▪ Budget responsibility and project controlling▪ Planning and holding workshops

▪ Directly responsible for developing and executing the digital local sales strategy to ensure profitable growth across all e-commerce channels ▪ Constantly developing the online shop and app functionality and content, based on performance metrics,and set targets incl. profit and loss responsibility ▪ Create and present all reporting including CRM, e-sales, Google Analytics and setting KPIs for the business ▪ Developed the online marketing & advertising strategy aligned with The… Show more ▪ Directly responsible for developing and executing the digital local sales strategy to ensure profitable growth across all e-commerce channels ▪ Constantly developing the online shop and app functionality and content, based on performance metrics,and set targets incl. profit and loss responsibility ▪ Create and present all reporting including CRM, e-sales, Google Analytics and setting KPIs for the business ▪ Developed the online marketing & advertising strategy aligned with The Body Shop International strategy including AdWords, Display, Facebook Ads and Email▪ Enhancing affiliate marketing channels, driving SEO improvements, and managing third party marketing agencies to ensure a 360-degree approach▪ In charge of planning and execution of all customer newsletters, as well as performance analysis and improvements▪ Responsible for ensuring high quality customer service Show less

On- und Offline Marketing ProjekteKampagnenmanagementBetreuung Lernende

Segment MarktanalysenPlanung und Durchführung internationaler Marketing KampagnenProjekt Management

Konzeption Firmen-Homepage