Urška Škafar Email & Phone Number

Experienced Marketing Project Manager with a strong track record in planning and executing successful marketing campaigns. Specialised in strategic marketing communication, I thrive in dynamic environments where I can leverage my skills to drive growth and achieve business objectives.Throughout my career, I have excelled in various aspects of marketing, including digital marketing, planning and scheduling marketing activities within budget constraints, defining marketing strategies, and organising trade fairs and internal/external events. I have successfully implemented customer acquisition strategies, managed social media platforms, and optimised websites and B2B shops for enhanced user experience and lead generation.My expertise extends to managing email marketing campaigns, conducting thorough analytics using Google Analytics, and initiating sales campaigns. I have a proven ability to collaborate with external stakeholders, such as agencies, designers, and developers, ensuring seamless project execution. Additionally, I am well-versed in creating compelling content, both digital and print, including catalogues, copywriting, and corporate gifts.Prior to my current role, I contributed to the success of Gallery Gosposka d.o.o., where I actively participated in defining sales and marketing strategies, organised engaging concerts and culinary events, and managed social media communication. I also gained hands-on experience in advertising on Facebook and Instagram, website administration, and newsletter management. Furthermore, I possess strong skills in designing promotional materials, including print, digital, photography, and video, as well as proficient copywriting and article writing abilities.In my earlier position at Inpro 22 d.o.o., I focused on preparing offers, providing exceptional customer care, and offering sales support. I also gained expertise in managing communications and executing Facebook advertising campaigns.Education-wise, I completed a degree in Communication Studies, specialising in Marketing Communication and Public Relations. To further enhance my digital marketing knowledge, I earned a certificate from the Digital Marketing Institute (DMI Pro) in April, 2022.I am a results-oriented professional who thrives in fast-paced environments, utilising my strategic mindset, project management skills, and creativity to deliver impactful marketing initiatives. If you're seeking a dedicated and versatile Digital Marketing Project Manager, let's connect and explore how I can contribute to your organisation's success.

• 

  University Of Ljubljana, Faculty Of Social Sciences

  Business/Corporate Communications