Usaid Saeed Anwar Email & Phone Number

-Managing 2 distributions along with the surroundings of Chakwal & Dhudial with an annual volume of 700K Unit Cases valued at PKR 500M.-Develop strategies for achieving and maintaining leadership in routes as they evolve from explorer to challenger routes.-Leading a team of 6 Pre-sellers, 2 DVOs & a total of +900 outlets across multiple channels such as GT, wholesale & hot sell.-Delivered an enormous growth by territorial restructuring by serving sub areas of Chakwal &… Show more -Managing 2 distributions along with the surroundings of Chakwal & Dhudial with an annual volume of 700K Unit Cases valued at PKR 500M.-Develop strategies for achieving and maintaining leadership in routes as they evolve from explorer to challenger routes.-Leading a team of 6 Pre-sellers, 2 DVOs & a total of +900 outlets across multiple channels such as GT, wholesale & hot sell.-Delivered an enormous growth by territorial restructuring by serving sub areas of Chakwal & Dhudial while improving the service levels to our customers via effective RTM structure.-Ensure the proper injection & optimal utilization of Company’s Assets in the market i.e., Coolers, Glass, Shell, Signage, Outlet Activation material etc.-Manage in-outlet investments with the best possible combination of assets, DME, discounts & activation. Show less

Rawalpindi, Punjab, Pakistan

Project Lead: Food Services & Institutions-Ensure that secondary sales goals are met. Planning & executing an annual business strategy.-Responsible for the business of 120M per annum of General Trade of Rawalpindi city along with the 50M of key accounts of food services & institutions.-Oversee a team of DSRs & Distribution personnel; 8 Pre-seller, 4 delivery men & 3 merchandisers.-Developed a new channel of Food Services & Institutions, where I specially focused… Show more Project Lead: Food Services & Institutions-Ensure that secondary sales goals are met. Planning & executing an annual business strategy.-Responsible for the business of 120M per annum of General Trade of Rawalpindi city along with the 50M of key accounts of food services & institutions.-Oversee a team of DSRs & Distribution personnel; 8 Pre-seller, 4 delivery men & 3 merchandisers.-Developed a new channel of Food Services & Institutions, where I specially focused to those customers who used our chocolates as an ingredient for their baking items & was able to generate sale of 4M per month.-Delivered a sizable gain while adding big accounts for food services like Tehzeeb Bakers, Kitchen Cuisine, Burning Brownie, etc.-RTM implementation & resource induction in RWP/ISB to enhance the direct coverage of the institution’s canteens, cafes, hospitals & pharmacies.-Ensure weekly & monthly numeric & weighted distribution of all brands/SKUs along with the effective placement & utilization of trade schemes & deployment of POB Tools, counter tops, assets like chiller etc.-Bestowed with recognition from management for delivering 18% Value Growth in CY’20 vs LY in GT Channel Show less

Islāmābād, Pakistan

(Carrefour, Metro Pakistan & Local Key Accounts)-Responsible for volume, profitability & sales fundamentals delivery by designing & executing sales initiatives at Carrefour, Metro & Key Accounts of Rawalpindi/Islamabad.-In charge of the execution & efficiency of trade assets & tools, such as chillers, FSUs & other trade tools.-Closely monitored PS's & Merchandiser's performance through Salesflo & storeviz.-Maintained maximum visibility to assess PS KPIs while… Show more (Carrefour, Metro Pakistan & Local Key Accounts)-Responsible for volume, profitability & sales fundamentals delivery by designing & executing sales initiatives at Carrefour, Metro & Key Accounts of Rawalpindi/Islamabad.-In charge of the execution & efficiency of trade assets & tools, such as chillers, FSUs & other trade tools.-Closely monitored PS's & Merchandiser's performance through Salesflo & storeviz.-Maintained maximum visibility to assess PS KPIs while monitoring the performance of stores participating in the company's Perfect Store initiative.-Delivered 30% Growth in International Accounts in CY'19 vs LY Show less

Lahore, Punjab, Pakistan

-Conducted market / competitive analysis to analyze consumer trends, needs & demands. Led team of promoters & delegated tasks accordingly to ensure attainment of sales targets.-Reviewed / evaluated quality checks and identified faults to report loopholes to terminal director.

Islāmābād, Pakistan

• Resolved customer concerns expeditiously, answering around 900 calls per week.• Handled up to 20 customer’s feedback and complaints in one day and report toupper management.

Islāmābād, Pakistan

1-Year Internship at Interflow Communications IslamabadThe experience gave not only a chance to understand and learn the in-house process of an Advertisement house, but also gave a first-hand management experience of working on real time campaigns of various brands as a trainee manager.▪ 4 months on the account of USAID- Worked as a transcriptionist, sub-titling Urdu videos in English.- Created & published social service messages for electronic & print media.▪ 4… Show more 1-Year Internship at Interflow Communications IslamabadThe experience gave not only a chance to understand and learn the in-house process of an Advertisement house, but also gave a first-hand management experience of working on real time campaigns of various brands as a trainee manager.▪ 4 months on the account of USAID- Worked as a transcriptionist, sub-titling Urdu videos in English.- Created & published social service messages for electronic & print media.▪ 4 months on the account of PTCL- Worked in their creative department.- Created advertisements using Photoshop.▪ 6 weeks in media cell of UFONE (Digital Account) Show less