🔹 Strategic Marketing Leadership: Orchestrated end-to-end digital marketing initiatives that elevated brand visibility, engagement, and revenue for diverse clients. Masterfully developed and executed comprehensive strategies encompassing SEO, SEM, social media, email marketing, content creation, and paid advertising.🔹 Brand Enhancement Specialist: Transformed brands through compelling storytelling and consistent messaging across digital channels. Pioneered and managed cross-platform branding campaigns that resulted in a 20% surge in brand recognition within target markets.🔹 ROI-Driven Campaigns: Expertly managed pay-per-click (PPC) campaigns on Google Ads, Facebook Ads, and Instagram Ads. Engineered A/B tests and precise audience targeting, reducing cost per conversion by 8% and amplifying campaign effectiveness.🔹 Engagement Maven: Devised and executed dynamic social media strategies that propelled follower growth by 500% and engagement rates by 200%. Employed social listening tools to address customer sentiments and fostered lasting brand-consumer relationships.🔹 Data Analytics Champion: Analyzed crucial performance metrics through tools like Google Analytics and CRM systems, steering data-backed decisions. Boosted ROI by 7% through strategic optimizations, achieving higher conversion rates and improved customer journeys.🔹 E-commerce Dynamo: Designed and executed e-commerce strategies that optimized product listings, user experience, and conversion funnels. Rapidly increased online sales by 30% within the initial quarter of implementation.🔹 Market Insight Maven: Conducted in-depth market research and competitive analysis, extracting insights to pioneer emerging trends and capitalize on untapped opportunities. Innovatively refined marketing strategies to retain a competitive edge.

Managing Client AccountsSourcing products at the lowest price from a reliable distributor/manufacturerUpdating periodic product listKeeping check of the available stock and ETA for upcoming stockSend Purchase Orders for the demand generatedKeeping track of the Open OrdersClosing orders once the Items are deliveredCommunicate with suppliers on pending orders or any other issuesGenerate Reports for various stages of product processing

Finding creative ways to generate leadsFollowing up leads to shortlist prospectsCommunicating with prospects to generate leads

• Conducted Financial Analysis on clients’ financial statements.• Assessed overall business health and answered critical questions about business needs• Created company profile and prepared elaborate credit proposals by doing market research and industry analysis.• Complied with the PR regulations by central bank and the internal policy controls of HBL• Responded to the internal audit objections and Recommendations• Managed an active relationship with the clients for smooth business activities.• Increased the asset book of bank that enabled greater revenue generation• Get the credit proposal approved by the business and risk departments.• Prepared Loan application form, Offer letter, Master Finance Agreement, and other documents necessary to maintain credit discipline.• Reviewed mortgage documents prepared by the lawyer and ensured that the bank’s interest is secured.• Prepared Availment Ticket for the disbursement of funds.• Monitored the outstanding loan assets and ensured proper use of funds.• Worked together with other departments to help facilitate the client in processing its payments and collections.• Managed the existing portfolio and developed opportunities for new business.