Marketing professional with a robust 8+ years track record in designing and executing successful marketing strategies particularly within the food and FMCG industry. I have deep passion for leveraging digital channels to drive brand visibility, engagement, and growth.Key Skills and Expertise – Strategic Planning: Skilled in designing and implementing comprehensive marketing plans tailored to meet organizational objectives. From brand awareness to lead generation, I excel in creating roadmaps that deliver tangible results.Digital Marketing Mastery: Proficient in a wide array of digital marketing tactics, including SEO, SEM, social media marketing, email campaigns, and content strategy. My digital toolbox is geared towards maximizing online presence and capturing target audience attention.Creative Content Development: Experienced in developing compelling content across various digital platforms. Whether it's crafting engaging social media posts or designing impactful email campaigns, I know how to captivate audiences and drive conversions.Proven Results: Throughout my career, I have been among the top performer in team, consistently delivered measurable results, exceeding KPIs and driving revenue growth by achieving targets. Adaptability and Innovation: In the fast-paced world of digital marketing, I thrive on staying ahead of trends and implementing cutting-edge strategies to stay competitive.Collaborative Team Player: Known for my ability to collaborate effectively across teams, I bring a blend of creativity, analytical thinking, and a results-oriented mindset to every project.Let's Connect: I am passionate about leveraging my digital marketing expertise to help businesses thrive in today's digital landscape. If you're looking for a driven marketing professional who can take your brand to new heights, let's connect!
Sattvic Culture Agro Foods Pvt Ltd.
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Marketing ManagerSattvic Culture Agro Foods Pvt Ltd. Feb 2023 - PresentDubai, United Arab EmiratesMarketing Campaign DevelopmentB2B Client AcquisitionMarket Analysis & Competitive InsightsContent Creation (Blogs, Social Media, Marketing Materials)Social Media MarketingCreative Direction (Graphics, Videos)Website Performance OptimizationLocal Store Marketing & Sales Analysis
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Marketing Manager (Food Division)Bukhowa Investments Mar 2021 - Dec 2022United Arab EmiratesDeveloped annual marketing campaigns for Subway, Pizza Hut, and Planet Smoothie franchises.Collaborated with MENA Regional team to drive product innovation aligned with local market needs.Executed promotion campaigns using Facebook and Instagram advertising platforms.Analyzed campaign performance, optimizing strategies for maximum ROI.Led event organization and product exhibitions, ensuring impactful brand presence.Managed print production and distribution logistics across multiple sites.Provided regular updates to management on sales performance and market trends.Maintained engaging social media accounts, fostering brand visibility and engagement. -
Sales And MarketingSelf-Employed Jan 2019 - Apr 2021Bahrain
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Sales And Marketing SpecialistFalcon Global General Trading Llc Apr 2017 - Mar 2018United Arab EmiratesWork with marketing manager to prepare marketing and advertising strategies, plans and organizing promotional presentation.Tracks product line sales and costs by analyzing sales, expense, and new business data.Prepares marketing reports by collecting, analyzing and summarizing sales data.Keeps promotional materials ready by coordinating requirements with graphics department; inventorying stock; placing orders; verifying receipt.Prepare Yearly Event promotion calendar.Researches competitive products by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases.To coordinate internally with team and externally with clients on confirmation of sales orders / delivery dates / to attend to queries etc.Supports sales staff by providing sales data, market trends, forecasts, account analyses, new product information.To provide administrative support such as preparation and maintenance of documentation as needed for the Sales Department.Develop and preserve a consolidated and segmented client database.Handle and develop customer relationships through customer visits.Responding to complaints from customers and give after-sales support when requested. -
Territory Sales LeadDow Agrosciences Jan 2015 - Feb 2017Driving Sales Initiatives to Achieve Business Volume & conducting Competitor Analysis to track Market TrendsImplementing Marketing Plans for achieving organisations strategic and financial goals for the Assigned ClusterConducting Market Research and Developing Targeted Marketing Campaigns aimed at growing the attractiveness and appeal of the brand. Trade channel management Achievements - 32% of Sales Growth in Assigned Market Cluster as compare to Last YearAchieved 120% Sales Target for the year 2015Lifted Assigned Territory at 3rd position in the list of Top 10 Territories at National Level -
Assistant Manager - Marketing And ProcurementPmv Nutrient Products Private Limited Apr 2013 - Dec 2014GurgaonKey Skills - B2B Marketing, Corporate Sales, Customer Relationship Management, New Business Development, Procurement, Key Accounts Management, Contract Management,Supplier Relationship Management, 1) Sales & Marketing - Handling B2B Sales, Marketing, Sales Promotions, Advertising and Client Relations. Handling Key Accounts of the company Managing customer centric operations and ensuring customer satisfaction by achieving delivery and service quality norms. New Client Acquisition. Identifying opportunities and developing them according to the corporate sales strategy Performing comprehensive Product Presentations to the specific market Monitoring timelines of Sample Submissions, Product Shipments and Invoices Follow ups of submitted Samples and R&D supported Activities / Projects Successfully managing Customer Complaints Export - Marketing and sales strategies to initiate export, Preparation of export documents like Proforma Invoice, Packing list etc., negotiating with vendors and agents, logistics operations, shipment scheduling, checking BL draft as per terns, freight negotiation, correspondence with overseas buyers for order status and payment follow up.2) Procurement - Review purchase requisition submitted by the concerned functional unit, which includes checking the required specification and suggested supplier if any, to ensure accurate orders and delivery Create purchase orders Continuous collaboration with the Finance department to ensure purchasing activities are carried out in a timely, accurate and consistent manner Act as the single point of contact between the Vendors/Service providers and company Preparing contract and manage process related purchasing requests New Vendor Development Monitoring, Evaluating and improving supplier performance Managing Procurement Supplier Relationship, Resolving Disputes and Claims with vendors -
InternBayer Bioscience Pvt Ltd Apr 2012 - Jun 2012Gurgaon, IndiaProject Title - Scope of Hybridization in Pigeon pea and business opportunity in India. Key learning's -Acknowledged hybrid Pigeon Pea market and its level commercialization in India.Analyzed customer’s perception about hybrids available in IndiaDevised a strategy for increasing market share of hybrid Pigeon pea in IndiaMarket research by ground level survey
Usha Salve Education Details
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First Class With Distinction -
National Institute Of Agricultural Marketing ( Ministry Of Agriculture, Goi)1St Class -
Marathwada Agriculture University1St Class
Frequently Asked Questions about Usha Salve
What company does Usha Salve work for?
Usha Salve works for Sattvic Culture Agro Foods Pvt Ltd.
What is Usha Salve's role at the current company?
Usha Salve's current role is Sales & Marketing | Key Accounts Management | Digital Marketing Enthusiast | Expert in Social Media Campaigns, SEO, Email Marketing, Google Ads, Content Marketing | 8+ years of B2B and B2C Marketing Experience.
What schools did Usha Salve attend?
Usha Salve attended Digital Scholar, National Institute Of Agricultural Marketing (Niam), Jaipur, National Institute Of Agricultural Marketing ( Ministry Of Agriculture, Goi), Marathwada Agriculture University.
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Usha Salve
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