Usman started Centric in 2009; but initially hired people to run the company. He joined the leadership role in 2011 and since then has expanded company on CAGR of 70%.Centric is a full-service digital marketing agency based in Dubai. Spearheaded by technically-minded professionals from diverse professional backgrounds, Centric helps businesses rethink and reshape their structure with modern solutions in IT and marketing. Centric is driven by the combined skills and expertise of a team of experts on the forefront of the tech industry.Centric provides 360° service and support for a business’ structural optimization and digital presence, from websites and mobile apps to customized solutions and enterprise-wide system deployments. As bilingual professionals fluent in IT and marketing, we combine our expertise to develop a complete brand, online and offline. Centric partners with elite vendors, coupled with industry alliances, allows to empower clients with insights, perspective, local knowledge and global consciousness.Ever since inception, Centric has garnered the trust and faith of industry-leading brands and global enterprises with an unparalleled level of service and skill.

As a Board Member of the AMA Houston Chapter, I am committed to advancing marketing knowledge, fostering a connected community of marketers, and leading in ethical practices. My role involves shaping how marketing is practiced and perceived, ensuring our chapter remains a trusted resource for cutting-edge information and a hub for innovation and professional growth.

ViroMasks brings high quality masks for everyday use, offering excellent protection against air borne viruses, bacteria and other air pollutants, including coronavirus. ViroMasks is probably the world’s safest mask. By using “Double” of every thing; your safety is our priority. To bring this technology to you; we have partnered with world’s leading manufacturer of textile technology HeiQ, a spin off of the Swiss Federal Institute of Technology in Zurich (ETH)ViroMasks features are tested in ISO 17025:2001 accredited laboratory and has proven to be very effective against viruses, bacteria and pollutants in the air.ViroMasks is a quality conscious company and has partnered with AMCO apparel manufacturing in United Arab Emirates to produce these masks. To ensure the quality AMCO is ISO 9001:2008 certified.

To satisfy his urge for all things fast; Usman has moved from being one of the founder members of the club to equity partner and a board member for the car club. The car club was started as just gatherings for the super wealthy sharing the common passion of super cars with drives to exotic locations and routes.Usman is tasked with growing the club across the region initially and then across the globe. Please do ping me if you need more information about it.

Askofy is a fun, easy to use mobile app that enables you to understand your audience in real time. It's based on the premise of social polling and allows users to gain insight on any topic using crowd sourced intelligence. His role as CTO and Co-Founder is to: Ensure the right technical stack is in place Ensure Growth Hacking techniques are implemented into the systemEnsure Product satisfies GDPR and other regulatory requirementsEnsure great UI/UX

JustGiftIt offers complimentary and paid gift cards from an exciting selection of brands, with more coming online every month. The brands currently available are Al Jaber Optical, NBAR, 1847, JetSet, Sephora, Mumzworld, Namshi and Nuit D'Art. Users can either gift through the website (www.justgiftit.com) or through the JustGiftIt mobile app, making gifting fun and hassle-free. Gifting is easy and takes just three clicks - select a Facebook friend, a gift, and purchase- and voilà, the digital gift card is instantaneously delivered and ready to be used.

Senior Sales Consultant/Solution Architect to customers and account team, responsible for selling Oracle's (Sun) server and storage product portfolio in key accounts. Strong relationships with stake holders in key accounts and successful track record of pushing the corporate strategy. Establishing value propositions for the recommended solution and differentiating it from competition offerings. Joined Oracle at the same position on Sun Microsystems acquisition.Co-Draft Sales Strategies with account managersProvide Technical Support throughout the Sales cycleDefine system architecture and solution proposalDesign and deliver technology pilot projectsStrong Technical ExpertiseTranslate business requirements into deliverable products and servicesDevelop existing partner pre-sales skillsDrive sales opportunities to successPresent technologies at key Oracle EventsExcellent Soft-SkillsKey Achievements:Responsible for Largest Revenue Area (UAE Government) in Gulf for FY10-11.Best performing region for FY09-10 (Abu Dhabi + Pakistan + Etisalat UAE).

Service Account Manager to key customers in Gulf Region totaling approximately 60% of support revenue. This included Etisalat, Abu Dhabi Investment Authority and Abu Dhabi Islamic Bank. As a service account manager, I had to enforce and infuse Sun Microsystems processes with client expectations ensuring repeat business from the client. Primary support contact for assigned accounts.Primary technical escalation point for Etisalat.Primary management escalation point for assigned accounts (Service related)Assist on major projects of strategic importanceAssist account team on service contract negotiationsAssist account team in growing products and services sales through active account interactionsImplement service strategy within assigned accounts to customer satisfaction ensuring both short and long term goals are adhered toOverlook and manage partner companies servicing these accountsWork closely in liaison with partner managers in ensuring the consistency and quality of service delivered by partner companiesAct as champion of new support services initiativesKey AchievementsEtisalat service related escalations rate dropped 89% in 6 monthsPartner engineer retention rate drastically improved from average of 20 months to 60 monthsSun partners increased investment in training, increasing engineer skill set drastically.Significantly better customer feedback on service delivery

Engaged mainly in complex issues with significant business impact to the customers. The key differentiator was the technical superiority and speed of learning. Root cause analysis of issues. Championed new support initiatives. Cyclic risk analysis of customer infrastructure and estimating MTBF.Project management of small projects.Quality control and mentor of partner engineers (More than fifteen)Handling escalated issues with clients.Occasional travel to other countries for projects.Full cycle of project implementation for mission critical systems at large clients. Held multiple technical positions in Support Organization during this time.Strategic Support Engineer (January 2005 – May 2007)Project Team Leader (July 2004 – January 2005)Support Engineer (January 2004 – June 2004)

Professional Services Representative to deploy and develop solutions for customers. Worked as a project coordinator for a multi-million dollar contract to revamp information technology infrastructure and Oracle ERP implementation; Worked as application developer to design and develop customized web and desktop applications; Worked on the customization of Meridium, a plant reliability management system for Saudi Aramco. Worked on the customization of Peregrine AssetCenter.