Job Responsibilities & Duties:• Developing 360 Marketing Strategy (ATL & BTL) around new product launches & key business challenges• Planning, executing, analyzing, and evaluating TV, Digital Media, and PR campaigns.• Using Digital Marketing and CRM to enhance the brand’s outreach to rural audiences.• Monitoring the performance of digital marketing campaigns, including analyzing marketing channel deployment, keyword selection, advertisement design, and customer experience journey.• Planning & executing on-field events & activations for the learning and development of Growers & Influencers.• Developing & tracking an annual A&P budget of PKR X00 Million for its judicious and effective utilization.• Oversees the production of all marketing materials, including packaging designs plus execution, printed documents, media advertising spots, website content, and social media accounts.• Organize & Manage Events such as Conferences, Exhibitions, Outdoor/Indoor Events, and Organization Activities.

The World Wide Fund for Nature (WWF) is an international non-governmental organization founded in 1961, working in the field of the wilderness preservation, and the reduction of human impact on the environment. It was formerly named the World Wildlife Fund, which remains its official name in Canada and the United States. The Living Planet Report is published every two years by WWF since 1998; it is based on a Living Planet Index and ecological footprint calculation.

Responsibilities§ Determine current staffing needs and produce forecast§ Develop talent acquisition strategies and hiring plans§ Lead employment branding initiatives§ Perform sourcing to fill open positions and anticipate future needs§ Plan and conduct recruitment and selection processes (interviews, screening calls etc.)§ Take steps to ensure positive candidate experience§ Supervise recruiting personnel§ Use metrics to create reports and identify areas of improvements