Social and Digital Marketing Strategies for more than 15 product lines with a targeted spent of more than5 million pkr/ monthConventional marketing strategies including TVCs, Billboards, In Store placements, Service Scapes for Fashion and ApparelsSales, Promotions, product designs, product shoots and in store product management for optimal inventory for all 15 fashion apparel categoriesSales forecasting, planning, inventory management and financial evaluation of digital and conventional marketing strategies with budgets for prospective quarterly planning

• Business solutions for innovative garment developments for Middle East, African and Pacific Markets• R&D and product development into cost effective apparel solutions for knitwear and woven articles in price sensitive markets • Business analysis, forecasting and planning for seasonal variations for an agile supply chain for garment development and export• business intelligence, data interpretation and market surveys for cost analysis for effective procurement for product development, storage and sales strategy for seasonal forecast

Team Management for 3 million meters of fabric to outsourced and delivered on timely Ex-Mill Basis with the targeted rejection and efficiency requirements as forecasted in the master budget for targeted profit achievement i.e $5 million USD per quarterLeading the Sulzer Project Team through weekly task delegation to the respective managers i.e procurement, marketing, business intelligence, sampling, processing and production from a bottom up approach to set monthly and quarterly objectives, for the achievement of the overall strategic objective of surplus budgeted profit.Customer Relationship Management through customer vists, follow ups, R&D and audit approvals for specified quality standards coupled with inventory management for lead time and accounting benefit to the customers as per their request, for long term business development such as VMI, Holding processed stocks, Providing samples of 2000-3000 mtrs for R&D at 50% of the average cost etc.Quarterly appraisal and feedback to the project team for recognition, improvement and promotion of the respective manager and maintenance of ethical and legal compliances in all regards of HRM i.e Minimum Wages for Unskilled Ordinance 1969,Employees EOB Act 1976,West pakistan industrial and commercial employment ordinance 1968 etc. Internal Project Audit and Quarterly Analysis along with an external evaluation and presentation to the Board of Directors with regards to the findings i.e achievements, shortcomings, opportunities and threats with lessons learned and suggested methodologies to over come difficulties for improvements in the proceeding quarters.

Supply chain optimization for Outsourced Fabric, Processing and finished Made ups equivalent to 1 million meters/month for export orders, spanning across 15 countries.Yarn and Greige fabric procurement based on quarterly price targets from the marketing department, coupled with inventory management to minimize trade off between holding cost and inventory stock outsQuarterly forecasting with beirholms using exponential smoothing and moving averages to ensure sufficient order quantities and stock in finished goods and Work in Process respectivelyBusiness intelligence using primary and secondary research for new product development i.e Low cost medaline product line developed in 2014 from sulzer looms for an incremental profit of 5 PKR/Meter

Managing inventories(VMI Basis) for minimization of lead times and assisting planning officers in preparation, scheduling and monitoring of orders(in house and outsourced) for meeting shipment plans as per schedule.Costing and procurement through Quality assurance visits for an optimal trade off between quality and cost through erroneous bargaining, advance payments etc and field visits for quality complianceBusiness intelligence to determine market trends through past data analysis, collation and forecasting for yarn prices, NYSE cotton index trends, oil and commodity markets, cotton yeild comparison in South Asia and fiscal policy impacts from the existing budget to assist the procurement department in forward buying and selling for bullish and bearish markets respectively

Responsible for managing Accounts and inventory levels for customers through lead times and logistics for paper mills.The job also entailed collecting receivables, making payments and managing entries in the Oracle Based ERP system

Analyzing Budgets and financial statements for Sapphire Fibres limited with the determination of variances, Budgeted statements and pricing strategies for upcoming procurements