At Cognify Analytics, we provide innovative data analytics solutions tailored to help businesses unlock the potential of their data. Our mission is to turn raw data into actionable insights, helping companies make informed decisions quickly and efficiently.

Improved Auto Suggest feature on Upwork freelancer search that resulted in 11% uplift in Direct hires 7D.Developed and deployed Related Queries functionality to Upwork's Freelancer Search, allowing clients to fine-tune their searches and discover the perfect freelancers with ease.Revamped the antiquated Spell Check system on Freelancer Search, significantly improving user experience and search accuracy.Conducted in-depth analysis to determine the optimal cutoff point for… Show more Improved Auto Suggest feature on Upwork freelancer search that resulted in 11% uplift in Direct hires 7D.Developed and deployed Related Queries functionality to Upwork's Freelancer Search, allowing clients to fine-tune their searches and discover the perfect freelancers with ease.Revamped the antiquated Spell Check system on Freelancer Search, significantly improving user experience and search accuracy.Conducted in-depth analysis to determine the optimal cutoff point for the implementation of a new Price Filter, enhancing usability and relevance for users.Implemented comprehensive Data Drift Monitoring and Alert Generation mechanisms for the Availability Model, ensuring ongoing accuracy and reliability of the system.Led the execution of Second Pass Ranking on Freelancer Search utilizing state-of-the-art Deep and Cross Network (DCN) techniques, enhancing search result relevance and user satisfaction. Show less

Deployed Daraz’s FIRST deep-learning model for campaign recommendation system in ranking stage. This model resulted in a two-fold metric uplift.Tested and deployed multiple ranking algorithms for the “Just For You” (JFY) module.

Converted the automl code as a standalone python package “autopilot”Wrote REST APIs using Django Rest Framework to integrate automl code with the backend

Researched about Automated Machine Learning and developed the end to end Automated Machine learning System for customer churn prediction and customer segmentation.Developed and deployed churn model and customer segmentation models.Utilized analytical and technical expertise to support business improvements.

- Helped the team with the customer default prediction for a Pakistani finance company “TEZ”.- Automated the reporting process using python docx library and data visualization libraries.- Used MS Excel for the data analysis.