Digital Marketing Analyst
Current- Overall responsibility of handling, monitoring and analyzing digital marketing performance and reporting
- Providing weekly, monthly, and quarterly reports to management on digital marketing performance across all digital marketing channels.
- Collecting valuable data and analyzing customer, marketing, and web behavioral patterns to drive decisions.
- Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance.
- Developing and presenting learnings from the analyses, including actionable insights and recommendations.
- Creating dashboards, data visualizations, and campaign & website performance reports.