Senior Product Manager
CurrentPHARMACY VERTICAL – PREORDER• Led the development of a personalization on the app in collaboration with the data science team• Defined and monitored success metrics to assess the effectiveness of personalization strategies and optimize product recommendations• Translated user research into product requirements to enhance browsing and exploring user journeys, on PDP and Homepage leading to improved CTRs and conversion rates• Improved existing user journeys for returning… Show more PHARMACY VERTICAL – PREORDER• Led the development of a personalization on the app in collaboration with the data science team• Defined and monitored success metrics to assess the effectiveness of personalization strategies and optimize product recommendations• Translated user research into product requirements to enhance browsing and exploring user journeys, on PDP and Homepage leading to improved CTRs and conversion rates• Improved existing user journeys for returning users• Collaborated with business stakeholders, UX designers, and engineers to launch Store Pages• Collaborated with Growth team to create effective go-to-market strategies for driving traffic to store pages CONDITION MANAGEMENT - PLM• Conducted market research to understand diabetic needs, prioritized user pain points and prepared the annual roadmap• Executed the 0-to-1 launch of a DIY tool - Diabetes Management• Launched "Know Your Food," a Gen AI based product designed to assist diabetics in identifying healthy food options Show less