Hey there!Welcome to my professional hub! I'm an experienced Marketing and Branding Manager based in Bali, where I thrive on wearing multiple hats to steer the success of a leading fabrics supplier. With a Master's in Business from ITB Bandung, I orchestrate dynamic strategies across online and offline channels, including social media, Meta ads, Google ads, and yes, even a dash of TikTok magic. Beyond the digital realm, I'm the force behind showroom enhancements, event curation, and securing valuable sponsorships. Leading the charge on our website's evolution, I'm transforming it into a robust e-commerce platform. Fuelled by my extroverted nature, I revel in the vibrant social scene, making every day an exhilarating adventure.Let's connect and explore how our paths could intersect to create something extraordinary!
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Marketing And Branding ManagerParamatex Jan 2023 - PresentDenpasar, Bali, IndonesiaFor over a decade, Paramatex has stood as Bali's trusted fabric supplier, empowering fashionpreneurs in shaping global fashion brands. My responsibilities cover both offline and online marketing, including overseeing the website, Google and Facebook ads, and crafting engaging Instagram content. I also spearhead internal and external events, provide coaching and mentoring to the team, and collaborate with local communities in Bali for mutually beneficial partnerships with a clear return on… Show more For over a decade, Paramatex has stood as Bali's trusted fabric supplier, empowering fashionpreneurs in shaping global fashion brands. My responsibilities cover both offline and online marketing, including overseeing the website, Google and Facebook ads, and crafting engaging Instagram content. I also spearhead internal and external events, provide coaching and mentoring to the team, and collaborate with local communities in Bali for mutually beneficial partnerships with a clear return on investment. The dynamic environment ensures a constant stream of learning opportunities, making the journey both fun and exciting. Show less -
Digital Marketing TrainerRumah Siap Kerja Jan 2024 - PresentExcited to lead engaging online Google Ads sessions, where I share the latest insights and always apply the "Red Car Theory" to empower every participant. Additionally, I'm proud to contribute to the development of Google Ads learning modules, ensuring comprehensive and up-to-date resources for aspiring marketers. -
Digital Marketing MentorRakamin Academy Sep 2023 - PresentOnlineAs an instructor, teacher, tutor, whatever it called, -I've had the honor of imparting knowledge on various facets of marketing, cultivating a classroom atmosphere that seamlessly combines enjoyment with valuable insights. Teaching, in addition to my current professional responsibilities, has proven to be exceptionally fulfilling. Witnessing students absorb concepts in marketing, ads, and social media adds a rewarding layer to my career journey. This opportunity has enriched not only the lives… Show more As an instructor, teacher, tutor, whatever it called, -I've had the honor of imparting knowledge on various facets of marketing, cultivating a classroom atmosphere that seamlessly combines enjoyment with valuable insights. Teaching, in addition to my current professional responsibilities, has proven to be exceptionally fulfilling. Witnessing students absorb concepts in marketing, ads, and social media adds a rewarding layer to my career journey. This opportunity has enriched not only the lives of my students but also my own professional fulfillment Show less -
Head Of MarketingNomads Giving Back! Apr 2024 - Jun 2024At Nomads Company, I'm not just a marketer; I'm a brand storyteller on a mission! Leading a spirited team, I orchestrate our brand's journey through captivating narratives and innovative strategies. From crafting compelling consumer messaging to curating visually stunning assets, I ensure every touchpoint reflects our vibrant brand identity. With a boundless passion for creativity and an unwavering commitment to excellence, I thrive on the thrill of driving meaningful connections and leaving a… Show more At Nomads Company, I'm not just a marketer; I'm a brand storyteller on a mission! Leading a spirited team, I orchestrate our brand's journey through captivating narratives and innovative strategies. From crafting compelling consumer messaging to curating visually stunning assets, I ensure every touchpoint reflects our vibrant brand identity. With a boundless passion for creativity and an unwavering commitment to excellence, I thrive on the thrill of driving meaningful connections and leaving a lasting impression. Show less -
Digital Marketing SupervisorFocallure Oct 2022 - Sep 2023Focallure, a cosmetic brand hailing from China, is making its mark online through platforms like Shopee, Tokopedia, and TikTok. When I joined, the advertising realm was uncharted. My mission: kickstart Facebook accounts, set up the business manager, and establish ads accounts to seamlessly connect each e-commerce catalog. These ads, commonly known as CPAS, have become a daily endeavor. Crafting compelling content for CPAS, I've achieved an impressive ROAS of up to 9 on special occasions. It's a… Show more Focallure, a cosmetic brand hailing from China, is making its mark online through platforms like Shopee, Tokopedia, and TikTok. When I joined, the advertising realm was uncharted. My mission: kickstart Facebook accounts, set up the business manager, and establish ads accounts to seamlessly connect each e-commerce catalog. These ads, commonly known as CPAS, have become a daily endeavor. Crafting compelling content for CPAS, I've achieved an impressive ROAS of up to 9 on special occasions. It's a delightful challenge; what seems like a breeze with my experience still brings daily hurdles, and that's precisely what keeps me hooked. I thrive on challenges, and in this dynamic role, they're a constant source of joy. Show less -
Content Manager & Facebook Cpas AdvertisingPt Biocantika Surya Cemerlang Oct 2021 - Sep 2022West Jakarta, Jakarta, IndonesiaPT Biocantika or Ivabeauty is a retail company that sells various types of cosmetics from various existing brands. But apart from that, it also has a product that is developed independently, and I have a hand in it. Manage social media, do ads on Shopee, TikTok, and Tokopedia using ad facilities from e-commerce itself or through the CPAS Facebook meta dashboard. The sales are impressive, boosted by advertising, and the ROAS is 8. How do I boost sales through advertising and social media… Show more PT Biocantika or Ivabeauty is a retail company that sells various types of cosmetics from various existing brands. But apart from that, it also has a product that is developed independently, and I have a hand in it. Manage social media, do ads on Shopee, TikTok, and Tokopedia using ad facilities from e-commerce itself or through the CPAS Facebook meta dashboard. The sales are impressive, boosted by advertising, and the ROAS is 8. How do I boost sales through advertising and social media content? Let's talk about it on zoom or google meet, maybe? Show less -
Creative DirectorKoreakeun - Pt Inspirasi Citarasa Makmur Sep 2020 - Aug 2021Bandung, West Java, IndonesiaWorking on-site at one of the fnb startups with many targets to achieve, I find it challenging but fun. How to increase sales through content, what kind of content categories will people like and go viral and also, collaborating with KOL is a precious experience.Not to mention I learned how to be a leader and treat team members as human beings by paying attention to their sanity. How can words become weapons for spirit bullets or even paralyze my own team. The responsibility is… Show more Working on-site at one of the fnb startups with many targets to achieve, I find it challenging but fun. How to increase sales through content, what kind of content categories will people like and go viral and also, collaborating with KOL is a precious experience.Not to mention I learned how to be a leader and treat team members as human beings by paying attention to their sanity. How can words become weapons for spirit bullets or even paralyze my own team. The responsibility is heavy, but the company chooses the right people; I definitely nail it, yeay Show less -
Content CreatorTalkabot Aug 2019 - Jul 2020Bandung, West Java, IndonesiaTalkabot is a company whose business model is relatively complicated. The process for services to reach consumers is quite long. So being responsible for the content that generates sales is formidable and requires me to seek a lot of insights. But of course, I succeeded; there is no word give up in my dictionary. -
Adminsitration Staff/ Ui Ux Designer & Quality AssurancePt Trimsati Baksya Solusi Jan 2018 - Jun 2019Bandung, West Java, IndonesiaPT TBS is a vendor of PT Telkom Indonesia. So my work colleagues are mostly Telkom employees because everything is related to the company. Here I discuss with users of Telkom Indonesia to channel their aspirations (non-IT) into a UI/UX design which the developer will do. The outcome of UI/UX design is applications and an internal website for various divisions at PT Telkom Indonesia. I also made the user manual since I am the one who created the UI/UX.I can proudly announce that I have… Show more PT TBS is a vendor of PT Telkom Indonesia. So my work colleagues are mostly Telkom employees because everything is related to the company. Here I discuss with users of Telkom Indonesia to channel their aspirations (non-IT) into a UI/UX design which the developer will do. The outcome of UI/UX design is applications and an internal website for various divisions at PT Telkom Indonesia. I also made the user manual since I am the one who created the UI/UX.I can proudly announce that I have made >500 documents at this company. Show less
Selviani Nurul Utami, S.Ab., Mba Education Details
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Highly Satisfactory -
Cumlaude
Frequently Asked Questions about Selviani Nurul Utami, S.Ab., Mba
What company does Selviani Nurul Utami, S.Ab., Mba work for?
Selviani Nurul Utami, S.Ab., Mba works for Paramatex
What is Selviani Nurul Utami, S.Ab., Mba's role at the current company?
Selviani Nurul Utami, S.Ab., Mba's current role is Marketing & Branding Manager.
What schools did Selviani Nurul Utami, S.Ab., Mba attend?
Selviani Nurul Utami, S.Ab., Mba attended Institut Teknologi Bandung, Telkom University.
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