Utari Intan Rasjid

Utari Intan Rasjid Email and Phone Number

Rooting for data & technology to elevate human experience | Storyteller | Digital Content Marketing | ex-Samsung Indonesia, ex-Unilever, ex-Tencent @ F.LAB
Utari Intan Rasjid's Location
Jakarta Metropolitan Area, Indonesia
Utari Intan Rasjid's Contact Details

Utari Intan Rasjid personal email

About Utari Intan Rasjid

A fun size woman with experience around digital content marketing. The one who has a big passion in creative communication, food, music, culture & human design.Strong work ethic, efficient thinking structure, great personal character and a good heart in a way of working with human to human;She believes that these things are her major assets to create great works and having increment in self development throughout working stages.In her spare time, she likes to write, read, cook and work on some art/music projects and run charity events.She also believes in completing life with good laugh, good music & good companions.Specialties:Creative writing, campaign strategy and management, marketing communication & branding, social media management & digital analytic tools (e.g. Google Analytic, Youtube Analytic, Facebook Insights, Radiant6, Sprinklr, Crimson Hexagon, Crowdbooster, Hootsuite, Sysomos, Talkwalker)

Utari Intan Rasjid's Current Company Details
F.LAB

F.Lab

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Rooting for data & technology to elevate human experience | Storyteller | Digital Content Marketing | ex-Samsung Indonesia, ex-Unilever, ex-Tencent
Utari Intan Rasjid Work Experience Details
  • F.Lab
    Co-Founder | Project Director
    F.Lab Jul 2016 - Present
    Jakarta Metropolitan Area
    A team of multidisciplinary talents with experiences in brand development, experiential design, physical design & production, and multimedia experience. We are dedicated to craft immersive experiences for brands that is captivating and inspiring.
  • Unilever
    Digital Excellence Manager For Beauty & Wellbeing
    Unilever Feb 2023 - Oct 2023
    Indonesia
    -Lead category/brands digital engagement agenda which includes category specific campaigns, digital owned assets, all branded content across platforms, sponsorship, and search. -Recommends digital agenda to category/brands and drives digital transformation, incl. Beauty Tech. ​-Works on briefs with BU and dCom, and is the single point of accountability for end-to-end campaign, delivery against KPIs, and reviewing decisions made by hub members-Orchestrate category holistic campaign planning, asset mapping, execution of learning plan and drive optimization cadence in partnership with brand team, agency, content, audience, and measurement lead.​-Liaise with global digital team on cross region campaign local deployment.​
  • Tencent
    Digital Content Marketing Lead
    Tencent Jul 2020 - Jul 2022
    Leading content marketing & digital agency team, developing stories & responsible for every content output, strengthening brand's identity and online presence through creation and distribution of contents across digital channels.Strategize digital content marketing for all channels along with its digital marketing arrangement & community/influencer marketing construct.
  • Salvo
    Creative Group Head
    Salvo Jul 2019 - Jun 2020
    Responsible for the creative direction & copywriting/contents quality for brands.Including ATL & digital creative work.
  • Samsung Electronics
    Digital Content Strategist
    Samsung Electronics Sep 2016 - Jan 2019
    Greater Jakarta Area, Indonesia
    Handling digital campaigns for mobile phone category (Galaxy A series, Galaxy Tab series, Galaxy Note FE), All TV category & All Home Appliances category. Starting from the strategy to budgeting and supervision on execution.
  • Iris Worldwide
    Digital Associate Account Director
    Iris Worldwide Jun 2016 - Sep 2016
    Greater Jakarta Area, Indonesia
    Reporting to general manager on project direction & strategy for multinational projects under Iris Worldwide
  • Mankind Jkt
    Digital Strategy & Account Management
    Mankind Jkt Mar 2015 - May 2016
    Greater Jakarta Area, Indonesia
    A creative tech-innovation company that creates engaging, intelligent, immersive experience in technology for humanity. Focus projects: VR, AR, iOT, integrated UX web & app development.
  • Soho Square, Ogilvy Group Worldwide
    Account Manager (Atl & Digital)
    Soho Square, Ogilvy Group Worldwide 2014 - 2015
    Handling account management and strategy for Unilever and Danone (digital projects), handling ATL campaign management for Danone
  • Leo Burnett
    Social Media & Account Management
    Leo Burnett 2012 - 2014
    Greater Jakarta Area, Indonesia
    Handling initiative project's strategy for Palang Merah Indonesia and other commercial partners: KLM, Periplus, McDonald's, Telkomsel, Himalaya Herbals, Coca Cola. Handling APAC project management for Samsung Global.
  • Mirum Agency (Previously Magnivate/Xm Gravity)
    Social Media Manager
    Mirum Agency (Previously Magnivate/Xm Gravity) 2010 - 2012
    Handling creative concepts & communication strategy on social media for several market leading brands in Indonesia.Brands: Dove, Telkomsel, Sunsilk, Frisian Flag, Dulux, Kotex, The Time Place, Chitato, Men’s Biore, Women’s Biore, Singapore Tourism Board
  • Freeform Sdn Bhd
    Writer
    Freeform Sdn Bhd Dec 2009 - Aug 2010
    Malaysia

Utari Intan Rasjid Education Details

Frequently Asked Questions about Utari Intan Rasjid

What company does Utari Intan Rasjid work for?

Utari Intan Rasjid works for F.lab

What is Utari Intan Rasjid's role at the current company?

Utari Intan Rasjid's current role is Rooting for data & technology to elevate human experience | Storyteller | Digital Content Marketing | ex-Samsung Indonesia, ex-Unilever, ex-Tencent.

What is Utari Intan Rasjid's email address?

Utari Intan Rasjid's email address is in****@****ail.com

What schools did Utari Intan Rasjid attend?

Utari Intan Rasjid attended Multimedia University.

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