Our team at Shelf thrives on innovation, where I contribute with a blend of technical acumen and growth-oriented strategies honed at Tournafest. My focus is on utilizing user research to enhance product development and drive user engagement.Reflecting on my recent tenure with Tournafest, we launched a product that quickly hit 100K+ downloads, thanks to a robust go-to-market strategy and the introduction of gamification features. Our efforts led to a significant uptick in daily user activity and community anticipation, underscoring my commitment to operational excellence and impactful growth.
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Product ManagerLenskart.ComBengaluru, Ka, In -
Product & GrowthShelf (Yc S22) Feb 2024 - Nov 2024 -
Founding Team(Product & Growth)Tournafest Jun 2021 - Aug 2023• Led the product from idea to launch, achieving 100K+ downloads in the first month with a focused Go-To-Market strategy.• Spearheaded the creation of a Tournament Engine, establishing it as the platform’s unique selling point (USP).• Launched gamification features, generating a waitlist of 2,000+ communities for the app.• Implemented SOPs for Ops & CX teams, reducing query and bug resolution time from 48 to 3 hours & overlooked 70K+ tournaments, driving 3Mn+ participations across 400K+ users.• Collaborated with 120+ influencers to scale the app from 100K to 500K downloads, increasing DAU from 35K to 100K. -
Co-FounderStealth Mode Oct 2020 - May 2021Bootstrapped an online gaming venture. Acquired by Tournafest. -
GtmMerchit Sep 2018 - Dec 2018
Utkarsh Yadav Education Details
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Computer Science
Frequently Asked Questions about Utkarsh Yadav
What company does Utkarsh Yadav work for?
Utkarsh Yadav works for Lenskart.com
What is Utkarsh Yadav's role at the current company?
Utkarsh Yadav's current role is Product Manager.
What schools did Utkarsh Yadav attend?
Utkarsh Yadav attended Manipal University Jaipur.
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