 Acquiring new merchant relationships for the Bank. Manage the Merchant Acquiring business for the given territory. Job involves the following aspect. Portfolio management of the live to date merchants. Ensure activation / retention of merchants , Grow market ,share and wallet share,Plan marketing activities and ensure merchant engagement through smart buy / digital offering. Drive market penetration and ensure new merchants come on board. Work closely with branches / channels to ensure catchment scoping is done and acquisition is done. Ensure right pricing for the different digital products and thus profitability. Growth in fee income.Ensure all the digital products are given to the merchant to enhance wallet share. Responsible for managing and growing the profitability of the portfolio along with POS Volumes for the merchant sourced in the financial year (new book only). Selling of allied Cross-sell products viz., MPOS / GPRS / DCC / EMI / PayZapp for Business, etcCross-selling of Assets and Liabilities to the Merchant base. New Acquisition: Acquire new business. Monthly acquisition target ranges from 50 to 90 merchants.Activation and volume from the merchants new acquired in the year.Revenue: Achieve Fee income targets. Ensure rentals and installation fee is collected.Product enhancement: Drive penetration of digital products like Mpos, Digi Pos, pay zapp for Business etc.