To contribute to the role of the governing body in complimenting and enhancing the school leadership by providing support and challenge; ultimately, to improve outcomes for all pupils.

Based at Northampton College to lead a team responsible for delivering marketing services as part of an outsourced model. The contract revolutionised the College’s ability to deliver more appropriate, cost effective marketing and communications solutions using a variety of channels through immediate access to the latest software and new technologies. I was able to introduce new ways of working to deliver a better-targeted and more accountable service which led to a greater return on investment. The achievement of savings was made possible through the rationalisation of spend on key deliverables, using more streamlined processes, improved production methods, a better purchasing strategy and increased use of automation and systems.

Responsible for developing new business opportunities and providing account management support for clients in the FE and HE sector, spanning design, digital media and print. Clients include The Open University, University of Leicester, University of Birmingham, London South Bank University and University of Sunderland, as well some of the largest FE colleges.

Responsible for developing marketing campaigns to promote the college to a range of stakeholders through advertising, PR relations, events and schools liaison. Succesfully managed projects such as the design and production of the full and part time prospectuses and other marketing materials, including leaflets, posters, flyers, newsletters and e-newsletters and DVDs.