Transferred to London to grow King Advertising (now Activision Blizzard Media). Focused on developing the rewarded video arm of the advertising business through innovation on ad experience design, tech adoption, and ad monetization. Details include:• Drove significant optimization of ad-based monetization features for the King portfolio.• Led product strategy on Journey significantly contributing to 10x YoY growth.• Worked closely with XFN leaders on opportunities to drive quicker adoption of ad monetization

Worked in the Seattle King studio (formerly Z2Live) as the Product Owner on Paradise Bay - a free-to-play resource management game grossing over $100M across 40M installs lifetime with a peak DAU of 2.1M.Details include:• Managed all aspects of the product strategy achieving CY16 financial and strategic objectives• Defined and iterated upon product roadmap using quantitative and qualitative product trends

Promoted to Manager, Game Product Management. Focused on product optimization and live service strategy across the live service business unit which includes prominent, casual Free-to-Play titles Bejeweled Blitz and Plants vs. Zombies 2. Work details include:• Developed process and tools to optimize level curves by balancing player churn and conversion• Lead in forming new division focused on life cycle management and live business optimization• Lead in establishing the Ad Monetization focus across PopCap titles

Lead Product Manager across multiple launch and live titles focusing on developing engagement and monetization strategies. Key titles include Deer Hunter 2014 and Samurai vs. Zombies Defense 2 Work details include:• Lead PM on Deer Hunter 2014 - one of 2013's top mobile games• Defined event strategy establishing a multimillion dollar product opportunity• Designed features and optimizations focused on improving core KPIs • Lead in establishing product manager role and processes

Aeria focused on taking games developed in Asia and publishing them in English speaking markets. Promoted to Genre Producer, leading the Action and Casual MMO portfolio of games. Focused on using metric and trend analysis to create solutions for products and manage operations for live and launch gamesDetails include:• Developed a pricing model leveraging item rotations and supply based price sensitivity • Improved internal processes by introducing new game performance management tools• Led company-wide Excel training and Game Economy management seminars

A member of the International Labor Standards Group, a section of the Corporate Citizenship team at Disney. Primary focus on ethical supply chain management across the thousands of merchandise suppliers employed across the world.Work details include: • Advised executives on emerging global supply chain and labor rights issues• Developed an issues management database tracking global supply chain risks