Advanced start up project since 2016 when Sputnik LLC was founded and started producing smart outdoor intercoms.Our product ecosystem contains 4 main parts:IT Cloud - which unites all things together,Hardware - that provides security and comfort,Mobile application - way to interact with equipmentWeb Services - to control and manage equipment.

Private Russian Company, biggest provider of household appliances and electronics recycling services. The corporation has three factories with the most advanced imported equipment. • Commercial strategy and price policy development. 15 employees in direct supervision.• Elaborate commercial department structure and bonus scheme (with more than 40 employees).• CRM project development.• Business processes development in terms of more efficient cooperation between company divisions.• Department operational management, setting goals and objectives, monitoring execution.Achievements: Launched partnership with M.Video and Eldorado resulting in monthly supply of raw materials from 100 to 200 tons with steady increase. Commercial strategy was elaborated and implemented Launched CRM project. Developed and implemented motivation system. Developed and launched pricing system for the purchase of raw materials.

Alfred Kärcher GmbH & Co. KG — German company, world leader in production of cleaning equpment with turnover more than 2,5 billion Euro. When it comes to quality and technology, company is the leading provider of cleaning systems, cleaning products and services for leisure, households, trade and industry worldwide. Company innovations always impress and inspire their customers.As Head of Consumer Eletronics channel report to Head of Sales Department. Responsible for more than half of the company business in Russia in CHAIN sales in domestic appliances segment. Turover for 2018 is more than 850 MRUB. Develop Regional customers including distributors and National key accounts as Eldorado, MVideo and MMs. Distribution development and new customers acquiring is one of my priority tasks. Elaborating strategy of E-commerce sales management is a key point.• Strategic planning and management of channel sales. 4 employees in direct supervision.• Distribution development, acquire new customers.• Margin management.• Developing of existing customers, commercial conditions and products assortment management.• Elaborate and implement new approach to E-commerce channel development.• Assortment planning and long-term forecast, stock control.Achievements: Elaborated and approved new approach in promo budget planning and executing. Deep business reboot with MV and Eldorado, started shipments with new commercial conditions. Acquired new pure internet players – Beru, Wildberries, Techport, Holodilnik. Acquired new electronic chains, Giper and Expert. Increased sales in Electronics channel – 8%. Increased sales in E-commerce channel – 85%.

Spectrum brands is a worldwide company with wide portfolio of products in various segments of business. In Russia the company presented with three brands Remington, Russell Hobbs and VARTA. Spectrum Brands provides their products on the market through its own sales department, direct cooperation with Retailers, and various independent distributors and suppliers. As Regional Sales Director reporting to General Manager. Managing sales team of Regional Sales managers and City managers. Developing regional sales via direct cooperation with biggest regional players (retailers) and via local and federal distributors. Manage distribution system, commercial policy, elaborate and develop sales via nontraditional channel development. Sales management through correct channeled product assortment updated price positioning and accounts development.• Strategic planning and management of the regional team development. 81 employees as subordinates.• Ensuring the distribution growth, search and acquisition of new customers.• Discovering and development of non-traditional distribution channels.• Active support of existing customers, commercial conditions management for more effective cooperation.• P&L management and execution control.• Development and implementation of an effective bonus scheme for the team.• Assortment planning and long-term forecast, stock control.Achievements: Executed restart of Russell Hobbs brand sales, 3-times increase in sales. Developed and implemented a strategy for the Internet sales development, the average Yandex Market is equal to the Recommended Retail Price. Developed and launched a new scheme of team motivation was, the average plans fulfillment by the team is 95%. Developed and implemented a new approach to the development of the regional distribution scheme, increasing the share of the federal wholesale to 40%. Provided successful start of work with DNS company. Launched and developed CRM project.

Whirlpool is one of the leaders in Major Domestic Appliances segment in the world with very active position as few years ago they bought Hot Point Ariston. On Russian market they promote various brands such as Whirlpool, Kitchen Aid, Baukhnecht and Hot Point Ariston. In 2011 company celebrated 100 years of successful work. As Head of National Retail, Wholesale and Regional channel reported to Commercial Director. Was responsible for half of the company business in Russia in all sales channels. Managed sales force of Regional Sales managers and Key account managers. Developed regional sales and National key accounts Eldorado, MMs and Technosila in particular. Acquired new and developed current customers with the help of new motivation scheme, commercial conditions and correct assortment planning and forecast.• Management of the Regional Team on the assigned territory. 34 employees as subordinates.• Acquisition of new and support of existing customers, adjustment of commercial conditions for more effective work with clients.• Development, implementation and monitoring of marketing activities with regional clients to increase sales volumes.• Development and launch of a new distribution development scheme in the regions (increasing the share of National wholesalers).Achievements: Executed full restart of sales with Eldorado in Build inn category, increased growth in the share in Eldorado from 5% to 18%. Executed sales restart with Technosila, increased sales of Build inn by 30%, in SOLO by 25%. Developed Kitchen studios project, achieved 2 times sales growth in the channel.

As Head of Wholesale and Internet channel manager reported to Commercial Director. Increasing volume of wholesale channel was my primary responsibility. Developed business in assigned channel with close cooperation with Regional sales team. Elaborated and launched various activities to support and increase sell out. Was promoted to Head of National Retail, Wholesale and Regional channel.• Distribution channels development, search and acquisition of new customers, support existing customers.• Development, launching and monitoring of mutual marketing activities to increase sales, planning, formation and control of the promo budget.• Manage the sellout of national wholesalers, with the help of a regional team.• Additional bonus scheme development and implementation for regional managers.Achievements: Increased share of channel in whole business volume in Russia from 6% to 16%. Increased Internet sales share to 3%. Elaborated and launched Brand Shop on the platform of our partner.

Philips is the leader on the Russian market in Small Domestic Appliance categories. Company develops sales via few federal distributors for all regional customers and direct cooperation with National Key Accounts. At the period of my cooperation with Philips they promoted TV and Audio products as well as accessories. As Regional Sales Manager I reported to Regional Sales Director. I responsible for sale of all products segment where Philips products were presented. Developed regional sales via Team of Regional managers and field staff. Launched and implemented “Top Shop Assistance” project with promoters and merchandisers. Acquired new and developed current customers with the help of full and constant support with various ATL and BTL activities which were elaborated and launched as well as on local and on central (federal) basis.• Manage of Company business on assigned territory. 60 employees as subordinates.• Organization and monitoring of mutual marketing activities with clients on a regular basis.• Organization and control of merchandisers in all outlets of major cities in the territory under their area, (regional and federal chains), launch and maintenance of the “Top Shop Assistant” project.• Develop new and support existing customers.Achievements: Shares in sales were higher than average TV-26%(20%), Shaving and Beauty-45%(42%) Domestic appliance-25% (22%).

As Regional Sales Represenatative on the Far East I reported to Regional Sales Director and my prime target was Startup Philips TV and Audio products sales from scratch. Market research, acquiring potential customers, building of distribution system allowed significantly increased sales to 10 mln. EUR in a year. After merge of two departments was promoted to a new position with relocation to Ekaterinburg.• Startup sales of TV&AV Philips products on the Far East. 7 staff under supervision.• Sales channels development, market research, searching and acquiring of the potential customers.• Elaboration, launch and control various marketing activities for sales increase. Promo budget planning, and execution control.• Formatting and develop distribution system in region.Achievements: Increased sales from 300k EUR to 10M EUR.

SKF is the world leader in bearings segment of industrial market and a number one partner for particular all industrial giants. Company develops sales via few federal distributors and direct cooperation with biggest customers. Company offers wide technical support for their partners. As Regional representative I reported to Commercial Director. Market research and startup sales of company products on the Far East was the main purpose and priority. Searching and acquiring of potential customers allowed start cooperation with all partners on the Far East.

DAEWOO Corporation – Trading House. During my cooperation with the company they bought a lot of raw materials from Russian enterprises and resell them to customers all over the world. As Manager I reported to Head of Representation office. Manage and control of bought products shipment via ports of Nakhodka and Vladivostok.