Currently working as a Consultant in Business Transformation service line, with a focus on FMCG and Retail sectors.Skills: - Sales acceleration strategy for E-commerce (Flipkart, Amazon)- E-commerce campaign planning and budgeting- Setting up SOP structures, Demand & Supply planning- Brand visibility and relevance planning- Procurement and sourcing strategy- Alternate vendor developmentProjects and achievements:1. Sales Acceleration - FMCG Industry- Established end-to-end control over E-commerce channel (listing to pricing), created omni-channel capabilities to accelerate E-commerce sales, and defined roadmap for Digital First brands.- Improved online channel salience from <1% to 5% of turnover on key platforms (Amazon, Flipkart).- Established consistent brand visibility of the brand in top 10 listings across platforms through sponsored campaigns and pricing.- Established a demand generation strategy entailing SEO optimization, campaign planning and daily visibility checks.2. Procurement - QSR Industry- Identified and defined cost saving levers across OpEx and CapEx categories using cost sheet benchmarking, supplier negotiations and alternate supplier discovery.- Standardized supplier prices for all OpEx categories by developing benchmarks based on EXIM data and market price analysis.- Coordinated with client category managers to identify potential cost savings accruing due to change in proposed supplier locations.

- Worked on creating the Commodity Tool which aims to assist retailers in identifying pushback opportunities against inflation.- Utilized Tableau, Alteryx and Microsoft Excel to clean, transform, summarize and visualize data to assist in dashboard creation.- Consolidated multiple excel files into a unified master sheet and ensured the consistency of data for all the visualizations.- Created a narrative for performance dashboards for effective data visualization and storytelling.

- Examined the needs and workings of the Indian insurance industry and understood company specific policies for end consumers.- Supported other members of the marketing team on client bank visits to learn how the company conducts B2B transactions.- Assisted the team in negotiating competitive prices for bulk policies with the premiums ranging from Rs. 1,000-10,000 per year.

- Assessed the visibility and acceptance of RuPay cards as a valid mode of online payment in North Mumbai.- Learned how to interact with business owners regarding their needs and helping them understand the benefits of accepting RuPay cards.- Converted three businesses to start accepting RuPay cards for online payments and helped them with the onboarding process.