Vaishali Kumar Email & Phone Number

Mumbai, Maharashtra, India

Mumbai, Maharashtra, India

Mumbai

• Leading the brand management team intended to support sales team for generating profitable new business and driving growth.• Developing innovative technology platform for various disease segments such as hormones, biochemical analytes, tumor markers, cardiac markers, diabetes markers etc.• Involved in development and manufacturing of Microplate Chemilumiescence Analyzer in India• Conceptualizing, designing, developing and implementing of customer oriented marketing collaterals.… Show more • Leading the brand management team intended to support sales team for generating profitable new business and driving growth.• Developing innovative technology platform for various disease segments such as hormones, biochemical analytes, tumor markers, cardiac markers, diabetes markers etc.• Involved in development and manufacturing of Microplate Chemilumiescence Analyzer in India• Conceptualizing, designing, developing and implementing of customer oriented marketing collaterals. • Designing central product theme, promotional story line, creating product category and positioning the products for targeted customer segments.• Proven track record of excellence in technical training programs at national and international levels.• Organizing multiple Performance Improvement Programs (PIP) for sales team, seminars, marketing campaigns and product training sessions to healthcare professionals.• Working in close co-ordination with application support team, engineering support team and customer support team for providing a positive experience to the user. Show less

Mumbai

• Project Leader for designing and implementing promotional campaigns for automated immunoassay systems based on chemiluminescence and fluorescence.• Project Leader for promotion and introduction of new generation semiautomated ELISA and CLIA analyzer.• Involved in evaluation and launch of new reagents such as Enzymatic HbA1c, Lipid reagents, Homocysteine, Microalbumin, Vitamin B12, Folate, TB CLIA etc.• Significant contributions in training the national sales force on ELISA and… Show more • Project Leader for designing and implementing promotional campaigns for automated immunoassay systems based on chemiluminescence and fluorescence.• Project Leader for promotion and introduction of new generation semiautomated ELISA and CLIA analyzer.• Involved in evaluation and launch of new reagents such as Enzymatic HbA1c, Lipid reagents, Homocysteine, Microalbumin, Vitamin B12, Folate, TB CLIA etc.• Significant contributions in training the national sales force on ELISA and Chemiluminescence theoretical and practical training. Show less

Mumbai

• Spearheaded the launch of Clinical Chemistry Division of Lilac Medicare. • Launched and introduced fully automated biochemistry analyzers and reagents. • Close co-ordination with principal companies such as Sekisui Medical (Daiichi Pure Chemicals), Sentinnel Diagnostics, Catch etc. • Assay Validation and standardization of reagents on semiautomated and fully automated biochemistry analyzers.• Value assignment of sera for standardization of assays . • Conducted… Show more • Spearheaded the launch of Clinical Chemistry Division of Lilac Medicare. • Launched and introduced fully automated biochemistry analyzers and reagents. • Close co-ordination with principal companies such as Sekisui Medical (Daiichi Pure Chemicals), Sentinnel Diagnostics, Catch etc. • Assay Validation and standardization of reagents on semiautomated and fully automated biochemistry analyzers.• Value assignment of sera for standardization of assays . • Conducted on-site demonstration, installation and training of BS-200 (fully automated biochemistry system) across the country.• Attended on-site trouble shooting calls across the country for Biochemistry analyzer and reagents. Show less

Mumbai

• Handling trouble shooting of biochemistry reagents such as Direct HDL-C, Direct LDL-C, CRP, triglycerides, cholesterol, urea, uric acid etc. • Technical and application support provided to sales team, laboratory technicians and doctors. • Active co-ordination with Manufacturing and R & D Department to improve the product performance. Successfully implemented the changes leading to increase in sales. • Assisted the Group Product Manager in brand management functions of… Show more • Handling trouble shooting of biochemistry reagents such as Direct HDL-C, Direct LDL-C, CRP, triglycerides, cholesterol, urea, uric acid etc. • Technical and application support provided to sales team, laboratory technicians and doctors. • Active co-ordination with Manufacturing and R & D Department to improve the product performance. Successfully implemented the changes leading to increase in sales. • Assisted the Group Product Manager in brand management functions of Lipid Product Range. Show less

Post Graduate Diploma In Business Administration (Pgdba), Marketing, Distinction

Masters In Science (M.Sc.), Biochemistry, Distinction

Bachelors In Science (B.Sc.), Biotechnology, Biochemistry & Life Sciences, Distinction

Activities and Societies: National Social Service and KIRAN