Senior Digital Marketing Executive with over 2 years of experience in building and implementing strategies focused on content-driven SEO, email marketing, social media and AdWords / PPC largely for various enterprises across industries. Created effective content strategy with high engagement and user retention rate. Brand Identity and Reputation Management are my superficial skills! Over last few years, I have administered overall business marketing operations and advertising campaigns that eventually generated increase in web traffic, leads and conversions, tremendously. Consumer-Behavior-Analysis and Reputation Management is my strength, which boosted my marketing management skills with increase in conversion rates over all marketing platforms and on-page conversion along-with remarkable rise in customer engagement on social media and web portals. I Single-handedly designed loyalty programs for retention of loyal customers. Developed an idea, took an initiative and Co-branded with many other brands for expansion of business and services, resulting in remarkable RoI/Metrics with implementation of Direct, Indirect and Influential Marketing. Implemented "Refer-a-Friend" and "Tell-a-Friend" campaign resulting in over 350 new client leads in a quarter which generated email database for email marketing.