Vaishnavi Vatsyayan Email & Phone Number

Udaipur, Rajasthan, India

• Strategized the concept of Udaipur being synonymous with Zinc City, revamped the company’s Instagram, and revitalized outdoor displays • Lead PR and Brand Communication for Marketing Development• Lead PR and Brand Communication for India’s 1st Zinc Smelter & Silver Refinery, crafting impactful campaigns & strategies for regional media and internal communication• Spearheaded PR & Brand Communication for HZL’s Sustainability Vertical, positioning the company as the top global leader in sustainable operations• Produced 10 Impactful Brand Films, focused on key themes of nation growth, technology, empowerment, diversity and inclusion. These films reinforced HZL's positive brand image within the industry and resonated with a wide audience of 1.5 million viewership• Designed a Brochure showcasing Vedanta’s large-scale impact in RajasthanAwarded Star Performer for designing Coffee Table Book - Preserving the Beauty of Biodiversity in Nature, showcasing environmental stewardship• Launched internal communication for ESG awareness, simplifying complex concepts through creative designs, empowering employees as brand ambassadors• Led 2 Media Training Sessions, imparting Crisis management skills to Senior Leadership and Social Media expertise to all employees• Anchored immersive Photo and Video shoots for Annual Report & Website Revamp• Curated 250+ internal communication, engaging over 23k employees through quizzes, crossword puzzles, and awareness leaflets• Designed and curated Zinc News, a monthly magazine reaching over 1.5 million readers, delivering engaging content consistently• Designed logo and brand collateral for Hindustan Zinc Fertilisers, a newly established subsidiary, ensuring cohesive brand representation

Udaipur, Rajasthan, India

Patna, Bihar, India

• Assisted in preparing and setting up equipment prior to the shoot, which included tripod, camera, lighting, and microphone• Recorded Daily News Video, which included breaking news and crime stories• Edited videos using Final Cut Pro X with short turn around time

New Delhi, Delhi, India

• Coordinated the “Not just a piece of cloth” initiative and conducted 2 Chuppi Todo Baithaks (awareness sessions) around menstrual health and taboos associated with it. • Wrote about lack of bathing space at Nehru Place’s shelter home while conducting Chuppi Todo Baithak, the issue was addressed and resolved.• Worked on the organisation and preparation of multiple events like Jagriti Yatra and book fair.

New Delhi, Delhi, India

• Created short videos through ‘gist’ video maker.• Edited and published more than 40 videos that summarised the entire news stories from the national and international sections.

Master Of Arts - Ma, Mass Communication

Bachelor Of Arts (Honours Course), History

Senior Secondary School, Commerce

Secondary School