Val Coe, M.Des Email & Phone Number

Victoria, British Columbia

• Gather and prioritize inquiries, from simple printing jobs to the assemblage of big posters and binding of special materials, while resolving various issues to ensure customer satisfaction.• Provide accurate information and assistance.• Administer customer complaints and concerns regarding the queue line in fast press, ensuring a positive experience of customers from all age groups.• Operate and maintain a variety of printing equipment and devices, ensuring optimal performance and high-quality output.• Monitor printing jobs to meet production schedules with pre-set deadlines, troubleshoot cases, and solve technical challenges involving the use of the equipment and special requests from clients.• Perform routine maintenance on printers, including cleaning, calibrating, and replacing parts as needed.• Ensure efficient printing processes, resulting in improved overall quality, increased productivity, and reduced downtime.

Victoria, British Columbia, Canada

● Manage a portfolio of 100 clients, including BC Ferry, Victoria School Board, and Emily Carr University by offering various services such as press-ready material, institutional material, after-sales support, and layout design, through effective communication and high-quality deliverables.● Support clients in the development of print materials such as books, providing expert guidance on diagramming, layout, and illustration to ensure a visually appealing final product.● Employ advanced Photoshop skills to restore damaged book covers to their original condition for 20+ schools in British Columbia, representing 40% of the company's revenue from June to August.● Create illustrations for books using a combination of hand-drawn elements, photographs, and other resources to ensure a cohesive and consistent visual style that complements the text.● Exhibit meticulous attention to detail in the press-ready process, ensuring perfect final artwork for print by carefully considering page numbers, margins, layout, etc. that showcase high quality.● Design visually appealing book layouts using Adobe InDesign, Illustrator, and Photoshop to ensure consistency and engage the audience by utilizing up-to-date design principles.● Developed a comprehensive marketing plan utilizing SWOT analysis to identify strengths, weaknesses, opportunities, and threats and conducted market research to define the target audience.● Proposed effective marketing strategies including social media campaigns with posts and videos, and printed cards increasing client orders by 40%.● Created and implemented custom typography for the company's visual identity, consistently utilizing it across all marketing and communications to enhance brand recognition and cohesion.● Improved the website update by creating 3D mock-ups of books and magazines using Photoshop, enhancing the visual appeal and user experience of the platform.

Sao Paulo, Sao Paulo, Brazil

● Developed unique and engaging graphic designs for social media, meticulously adhering to brand guidelines to support marketing efforts and clients' goals. ● Employed various tools and techniques to exceed customer expectations in creating both printed and digital creative materials including labels, catalogues, and packaging, demonstrating strong attention to detail and a keen eye for design.● Transformed images and typeset text for magazines and catalogues using the full suite of Adobe Creative Suite and Quite Imposing to create visually appealing publications that are both aesthetically pleasing and easy to read.● Demonstrated a strong understanding of branding principles and leveraged creativity to craft visually compelling designs that matched the target audiences.● Developed impactful brand designs for mugs, bags, packaging, boxes, and digital banners, demonstrating creative and strategic thinking to resonate with target audiences and effectively communicate brand messaging.● Created impactful brand designs and developed design-themed corporate websites that helped clients establish a strong and memorable brand identity within their respective markets.

São Paulo, Brazil

• Engendered all printed materials for museum exhibitions and events for different publics depending on specific time, season and reach of the public, ensuring high-quality design and messaging consistency.• Formulated targeted email marketing campaigns to promote museum initiatives to engage specific audience segments in accordance with different age groups with targeted interests.• Broadened, implemented, and evaluated marketing plans and strategies to identify areas for marketing campaign improvement and effectiveness.• Managed website content updates and enhancements, maintaining a dynamic online presence for the museum.• Monitored budgets and expenses to ensure efficient allocation of resources and adherence to financial and fiscal responsibility principles.• Organized and coordinated various museum events, from exhibitions to educational programs, ensuring smooth execution and positive visitor experiences.• Fostered online engagement between the museum and the local community through outreach efforts and interactive initiatives like newsletters, webinars and polls, for example.

São Paulo, Brazil

● Championed the growth and development of students in the Graphic Design and Games Development Programs by teaching graphic technology, scenario and character design including Realist, Cartoon, etc.● Inspired creativity among students by encouraging them to explore everyday surroundings, visit tourist spots around the city, and develop their skills in bringing a fresh, imaginative perspective to the world around them through drawing.● Taught various techniques and technologies including 2D and 3D design, Adobe Illustrator, and Photoshop, allowing students to gain practical skills and expertise in graphic design software.● Empowered students with extensive knowledge and practical skills in print and digital graphic design, preparing them for successful entry into the job market by creating social media graphics, brochures, flyers, and packaging catalogues.● Introduced students to key concepts in character design, teaching them how to target an audience and develop a unique character with personality, body shape, expression, and meaning of lines and colours.

Brazil

• Facilitated learning for children and visitors through various activities and games Conducted tours of the museum and upheld a high standard of customer service.• Assisted children and adults as they create, explore, and play throughout the Museum's exhibits.• Ensured guests have an unforgettable and educational experience while assisting and educating them in exhibits as the guests explore the museum.• Organized and managed many special community programs including artists, author visits, book releases, festivals, and exhibit openings.• Monitored projects such as meetings between artist and students.• Assisted the marketing department to develop more public awareness of various education programs.• Developed learning and engagement opportunities, using technology as learning tools.

Diploma, Business, Management, Marketing And Related Support Services

Certificate, Business Communication - Social Media And Marketing

Associate'S Degree, Digital Communication And Media/Multimedia

Master'S Degree, Design And Visual Communication

Bachelor'S Degree, Visual Arts