I’m Valeria and I hold a Bachelor’s degree in advertising from UADE (Universidad Argentina de la Empresa). My professional journey began in 2008, and I've had the privilege of working with several creative agencies, including Ponce Buenos Aires, 361°, Young & Rubicam, and Grey Argentina. I've been involved in a wide range of projects, spanning from traditional advertising to cutting-edge digital and innovative campaigns. Throughout my career, my primary focus has always been on developing strategies and campaigns that not only strengthen brands but also drive tangible business growth. Dedicated to devising strategies and campaigns that foster brand development and stimulate business expansion, as well as identifying and actively pursuing fresh creative and strategic opportunities for my clients.I've had the honor of leading cross-category and cross-market campaigns for more than 25 clients, both locally and regionally.Described as curious, passionate, dedicated, empathetic, rigorous, and reliable, I appreciate a holistic approach to problem-solving, whether working independently or as part of a collaborative team.