Valentina Garcia Moreno, Mba Email & Phone Number

New York, Ny, United States

- Collaborate with retail partners to develop joint marketing initiatives, co-branded campaigns, and promotional activities, resulting in a 25% increase in sales and 10% growth in the beverage category.- Lead the creative development and execution of diverse in-store merchandising, promotional programs, coupon initiatives, and sweepstakes programs, achieving a 30% increase in customer engagement.- Pilot comprehensive omnichannel marketing strategies encompassing dynamic social media tactics, strategically targeted Google Ads, and immersive 360 campaigns to increase consumer spending.- Develop compelling path-to-purchase activations for the direct-to-consumer website, increasing our conversion rate by 41% while simultaneously decreasing our customer acquisition cost by 19%.

Brooklyn, New York, United States

- Created marketing plans for new product launches, including packaging design, trade sales materials, and promotional activities which resulted in a 15% increase in sales.- Championed strategic marketing efforts for new product launches, across specialized retailers, convenience stores, and national accounts resulting in a 7% increase in initial sales and successful market penetration.- Efficiently developed and oversaw budgets for brand initiatives, while utilizing data-driven insights to optimize strategies and tactics based on tracked brand performance metrics.- Implemented comprehensive national shopper marketing plans, encompassing captivating in-store displays, strategic digital ads, and optimized website development, to increase brand visibility and drive purchase.

Irvine, California

- Worked cross-functionally with creative team and sales teams to develop and execute impactful product launches and retail programs achieving a 15% increase in in-store traffic and a 10% growth in market share.- Demonstrated expertise in negotiating, organizing, and executing large-scale events across the Southern California region, strategically enhancing brand visibility while adhering to a stringent $500,000 budget.- Performed in-depth analysis of competitive customer and industry trends to evaluate and monitor the effectiveness of all marketing activities, driving the creation of future marketing strategies.- Orchestrated cohesive integrated marketing communication efforts, leveraging both physical and digital mediums to distinguish Power Crunch within existing and emerging markets.

Inland Empire, Ca

- Directed companywide marketing initiatives, utilizing cross-functional teams, to execute field marketing initiatives for the launch of five new product lines, driving a 12% increase in category sales.- Conducted comprehensive market research to uncover consumer trends, preferences, and competitive landscapes, providing actionable insights to refine and adapt the brand's strategy.- Collaborated with sales, digital marketing, and retail marketing teams to implement integrated 360 marketing strategies driving brand growth, securing category lead and achieving the company's KPIs.- Led the development and execution of consumer events, both Red Bull-branded and third-party, in close collaboration with internal stakeholders.

San Bernardino, California

- Developed and managed marketing campaigns across print, broadcast and online platforms to to build the credibility of the brand relationships with area agencies.- Launched brand awareness campaigns across digital media, PR, and partnership marketing that increased brand awareness by 37% and social media outreach to 48%.- Executed and oversaw all small- and large-scale events sponsored by the Associated Students Incorporated both on and off campus while managing a $90,000 budget.- Collaborated cross-functionally with other student ran organizations to create and host events to increase student involvement.

San Bernardino, California

- Responsible for cultivating, leading and motivating a high performing team with proven ability to build and develop talent. - Planned and executed events with community leaders, governmental agencies, and cultural institutions to maintain and expand community partnerships. - Supervised advertising, product design and other forms of marketing to maintain consistency in branding. - Developed and implemented strategies to establish partnerships with national level community-based organizations.- Responsible for teaching coding classes, developing company's various social media platforms, and offical company website.

Washington D.C. Metro Area

- Developed and handled $6,000 online advertising budget for company's seventeen different candidates marketing campaigns and social media presence.- Planned, designed and executed advertising campaigns, including online advertising and paid social media advertising, that aligned with business goals for various clients.- Created and simultaneously managed the organizations official website , online newsletter, four different social media profile into an online presence across Twitter, Facebook, and Instagram, and other marketing tools.- Implemented the organizations first SEO-driven organic strategy which boosted site visits by 55% in four months.

Pomona, Ca

• Organized temporary living situations for survivors at run-away homes, temporary housing facilities and youth centers.• Coordinated presentations at high schools to educate teens on identifying domestic abuse, how to seek if being abused and how to report it.• Monitored the 24-hour emergency texting hotline for teens facing possible domestic abuse.• Assisted with teaching programs for domestic abuse victims on how to seek psychological, finical and legal help.• Collaborated with manager on obtaining and contacting pro-bono lawyers for clients regarding domestic abuse, run-aways, emancipation and immigration.

• Planned and implemented brand awareness amongst social media influencers by developing different social media campaigns to reach prospective clients and increase sales.• Worked with Arabella Eyewear’s sales and marketing team on campaigns to enhance brand exposure through various social media platforms.• Served as a liaison between consumers and the sales department to gather feedback on products and current events or opportunities.

Master Of Business Administration - Mba, Summa Cum Laude Graduate - 3.92 Gpa

Bachelor Of Arts - Ba, Psychology