Valentine Sesselkin Email and Phone Number
Valentine Sesselkin personal email
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🔸 Industries and Products: Retail, Distribution, Manufacturing🔸Areas of expertise◼ Strategic Marketing: end to end marketing ◻ strategic and operational initiatives ◻ marketing systems and processes ◻ customer experience integration ◻ marketing channels ◼ Operational Marketing: marketing collateral ◻ campaign assets ◻ traditional and digital marketing content ◻ customer engagement ◻ lead generation ◻ campaigns, promotions, events ◻ brand activations ◻ portfolio and product strategies◼ Marketing Communication Strategy: a full cycle of internal and external communication strategies ◻ ATL & BTL ◻ fully integrated global marketing strategies◼ Marketing Campaigns: high impact marketing campaigns ◻ marketing and communication plans ◻ content/brand campaigns ◻ print, outdoor, social, digital, transmedia, events, conferences, product launches◼ Brand Management: brand strategy development ◻ audit of brand performance ◻ brand positioning ◻ brand story ◻ brand guidelines ◻ brand communication ◻ reflection of the brand values ◼ Business Development/Sales: full sales cycle ◻ onboarding of new clients ◻ convert leads into sales opportunities◼ Account Management: successful relationship management ◻ exceeded sales targets ◻ solution delivery ◼ Continuous Improvement and Innovation: innovation and product strategies ◻ ideation ◻ new product development ◻ launch execution ◻ change management initiatives ◻ operational efficiency enhancement🔸Skills◼ Communication: facilitate and influence ◻ mentor and coach teams ◻ manage escalations◼ Analytics: a perspective on market dynamics ◻ competitive opportunities ◻ customer requirements◼ Stakeholder Management: strategic marketing plans ◻ business objectives alignment ◻ stakeholder buy-in 🔸Tools and Metrics◼ KPI: Cost per Visit, Sale, KPI, Lead. Sales per Channel, Visit. Purchase History, Time to Conversion, Sales Revenue, Customer Lifetime Value, Inbound Marketing ROI, Traffic-to-Lead Ratio, Lead-to-Customer Ratio, Landing Page Conversion Rates, Organic Traffic, Social Media Traffic (and Conversion Rates), Mobile Traffic, Leads◼ Digital marketing, communication, collaboration: WordPress ◻ SMM Tools - Facebook, Twitter, Instagram ◻ G-Suite ◻ Instagram built-in analytics ◻ Google for Business ◻ Adobe Acrobat Pro DC ◻ Mail Chimp, Paid Social Media Advertising ◻ Dropbox ◻ TeamViewer ◻ Windowmaker ◻ Ercom 2000
Darley Aluminium
View- Website:
- darleyaluminium.com.au
- Employees:
- 61
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Territory Manager - VicDarley Aluminium Apr 2024 - PresentMelbourne, Victoria, Australia
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Senior Technical EstimatorThermotek Windows & Doors Sep 2022 - Apr 2024Melbourne, Victoria, Australiao Timely and accurate pricing of variations and adjustments during projects.o Establish and maintain current client and potential client relationships.o Identify and resolve client concerns.o Provide information or feedback gathered through field activity to appropriate company staff.o Coordinate company staff to accomplish the work required to close sales.o Provide technical support to customers, fabrication team and project supervisors when required.o Work with local distributors, contractors and internal project supervisors to establish best offering.o Maintain existing B2B customer relationships.o Work closely with clients to obtain specific and detailed job requirements. -
Senior Estimator And Sales SupportThermotek Windows & Doors May 2021 - Sep 2022Melbourne, Victoria, Australia🔸 Preparing detailed and accurate cost estimates from conceptual design through to construction documents.o Resolving cost discrepancies by collecting and analysing information and being in direct contact with the sales team on any changes.o Preparing special reports by collecting, analysing, and summarizing information and trends on a monthly basis.o Developing investment maximizing estimates and proposals for projects by collecting information, understanding client needs and collaborating with internal and external stakeholders.o Creating and implementing processes to improve estimating functions.o Redesigning parts of the project in order to fit the budget criteria of the client.o Built and maintained a relationship with suppliers, clients, consultants and distributors on a variety of projects.o Participating in new business opportunity strategy development with sales and executive management team.o Expert working knowledge of Window Maker estimation tool.
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Sales And Marketing ManagerZenit Windows / Falcon Home Improvements May 2013 - Jun 2021Melbourne, Australia🔸 Aluminium and uPVC window systems. More than 30 product lines and items.🔸Strategic and operational marketing:◼ Planning and implementation of marketing activities. Management of a team of 5 Sales rep, including hiring, mentoring, performance management.◼ Website maintenance, content production and distribution, event management, customer database, advertising, Google ads campaign. ◼ Marketing materials: development of the company style guide and marketing collateral.◼ Analytics: monitor and report on conversion rate, bounce rate, exit rate, average session duration.o Coordination of marketing campaigns with sales activities. Ideal prospects, sales-readiness, delivery of sales-ready leads to the sales team. Marketing qualified leads vs sales qualified leads, implementation of a CRM, improved positioning of CTA, demand generation (paid search, SMM ads, email marketing, print ads, trade shows, networking; LinkedIn Sales data.🔸 BRAND: Identification of the brand purpose, market research, brand positioning enhancement across marketing and collateral materials.🔸 E2E SALES AND ACCOUNT MANAGEMENT: New sales initiatives and programs to capture key demographics, maintain sales volume, product mix and selling price.o Working with leads acquired through the website, architects and construction companies, the industry events and exhibitions. o Estimating: Extensive experience with specific window/door industry exposure, up to date knowledge and understanding of relevant materials and associated costs, ability to meet tender deadlines/budgets.o Achieved sales targets bringing up average AU$ 2.5-2.9 MM early in gross profit. o Strategic partnerships with distribution companies (bundling and cross-marketing), loyalty programs (Builder's packages), joint products, shared showrooms, sponsorship of charity events, professional memberships (Australian Glass and Window Association and Australian Passive House Association).
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Marketing And Advertising CoordinatorZenit Windows / Falcon Home Improvements Jun 2012 - May 2013Melbourne, Australia🔸 Oversaw strategic and operational marketing including marketing analysis, competition research, guidance in branding, positioning and marketing implementation.🔸 New business development. Helped the Company to determine niches and markets to go, conducted in-depth research, assessed internal capabilities and targeted the market with cold calls, emails, networking activities, and networking. Closely work with the Operations and Sales teams to provide post-program analysis of marketing programs with a focus on delivering data-driven marketing insights and recommendations.🔸Assisted principal on responding to new business opportunities including researching companies and industries, writing proposals and other new business efforts. Managed client relationships and identified opportunities to grow those relationships.Results:◼ As a result, opened new markets by expanding traditional focus and by broadening target markets, resulting in a 45% increase in revenue.◼ Facilitated an approximate 5% increase in customer retention that resulted in a 25% increase in profits.
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Marketing AssistantThe Salvation Army Apr 2012 - Oct 2012Melbourne, Australia🔸 Assisted with advertising, promotion, graphic design, social media, online development and event planning, tracked performance and marketing metrics. -
Business Development ManagerAiesec Dec 2011 - May 2012Melbourne, Australia🔸 Promoted international work placement internships within companies and businesses, identified and developed sales opportunities. -
Market Research AnalystWindows For Life Nov 2011 - Dec 2011Melbourne, Australia🔸 Measured the effectiveness of marketing, advertising and communication programs by conducting marketing research, collecting and analyzing data on customer demographics, forecasted sales and marketing trends.
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Assistant Of Marketing And Advertising ManagerPilgrim Ent. Group Nov 2010 - Mar 2011Sydney, Australia🔸 Assisted in market research to support and define brand and marketing strategy, working with the management team to prepare a core brand message, marketing strategy and apply these into all aspects of media.
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Marketing And Communications CoordinatorAstana-Primex Co. Mar 2005 - Mar 2009Astana, Kazakhstan🔸 Conducted competitive analyses and led customer focus groups to determine product features and positioning. Successfully positioned 7 out of top10 products as leaders within their category.
Valentine Sesselkin Education Details
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Marketing
Frequently Asked Questions about Valentine Sesselkin
What company does Valentine Sesselkin work for?
Valentine Sesselkin works for Darley Aluminium
What is Valentine Sesselkin's role at the current company?
Valentine Sesselkin's current role is Territory Manager - VIC at Darley Aluminium.
What is Valentine Sesselkin's email address?
Valentine Sesselkin's email address is au****@****ail.com
What schools did Valentine Sesselkin attend?
Valentine Sesselkin attended Rmit University.
Who are Valentine Sesselkin's colleagues?
Valentine Sesselkin's colleagues are Fabio Chiavaroli, Prashanth Danam, Gavin Owens, Ian Burnett, Sian Bailey, Brent Appleyard, Rashmin Gondaliya.
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