Valeria C Berlfein H Email and Phone Number
Building products | tools for sustainable growth between | within industry and retail. Twenty seven years of constructive experience in a large FMCG corporation, in diverse areas such as sales, customer development, category management and shopper insights, strategy, and trade marketing.Extensive ability in leadership, employee training and supervision of multidisciplinary teams, acquired as Strategic Into Action Manager and Project Coordinator.Coordination of Wal-Mart team including HPC, Food, Foodsolution and Ice Cream Business throughout Latin America and responsible for implement Top to Top meetings, Retail Link usage and Modular development.Third parties (Contractors and/or Service Providers) management - select, manage and implement Trade Marketing processes and control of R$ 30 million per year budget and the Customer Insight and Innovation Centre – budget of $3million euros.Key Account Manager for Wal-Mart , Bompreço, Wal-Mart Sul for Unilever HPC and Foods BR. Leader of the CiiC – Customer Insight and Innovation Centre (project and running) implementing customer collaboration process.Latin America Trade Marketing Director for Industrial and Retail business responsible to define GTM (Go to Market) and Activation platforms.Organized Trade Sales Director managing sales for 50 customers and New Channels DevelopmentInternationally well-traveled, which allowed the achievement of contacts related to a senior managerial position including India, Thailand and Philippines in order to understand Low Income Consumer Market.8 years of experience in research institute leading Advanced Analytics by integrating Shopper perspective to solve business issues in Media, Shopper& retail, OOH/InHome/Usage areas. Extensive command of the English and Spanish languages.
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Expert Solution Latam DirectorKantar WorldpanelState Of São Paulo, Brazil
Frequently Asked Questions about Valeria C Berlfein H
What company does Valeria C Berlfein H work for?
Valeria C Berlfein H works for Kantar Worldpanel
What is Valeria C Berlfein H's role at the current company?
Valeria C Berlfein H's current role is Expert Solution Latam Director.
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