Valeria Sozzi Email & Phone Number

Milano, Italia

In charge of the development and implementation of the internal communication strategy,- develop and lead internal communication plans and engagement strategies to effectively inform and inspire internal audiences- internal events management from concept to completion and evaluation- introduction of an annual employee engagement survey followed by the implementation of an action plan- work with HR to develop communication plans as part of change management program

Milan Area, Italy

Management of the Marketing and Communication (external and internal) team, with main responsibilities related to the development of the business proposition for targeted Intermediaries, new products launches, cross selling and up selling campaigns, digital strategy, events management. In charge of the internal communication as well.- annual marketing strategy and communication plan- successful product launches for retail and corporate business- social and digital channels development, SEO/SEM and web analytics management- direct marketing and online campaigns aimed at traffic generation and acquisition for the Affinity business (Harley-Davidson, KTM, Triumph) - sponsorship and events management (external and internal)- new internal communications strategy and tools- implementation of the new brand positioning “Customer Obsession” leading a cross functional team- budget planning and management

Milan Area, Italy

Management of the External and Internal Communication team, strategic development and management of marketing and communication projects.- internal and external communication plan- products campaigns and media planning- marketing initiatives to support different sales channels (direct, agents, bank)- new comms business proposition for nautical and energy leasing (dedicated activities for selected customer,development of mobile apps to support marketing and sales activities)- digital strategy development (company website evolution, apps, SEO, web analytics, newsletter)- events management (external and internal) and trade fairs attendance with a distinctive presence- implementation of the new brand idea “Life is made of ups and downs”

Milan Area, Italy

- development of the "global" website and alignment of the 17 local ones (Italy, Austria, Germany, CEE)- external and internal communication activities for the Italian mark

Milan Area, Italy

- development and evolution of the institutional website - group Web Identity guidelines definition and management of their application in 22 countries- development of online activation programs related to specific initiatives and sponsorships (ie. UEFA Champions League, AIRC partnership, virtual exhibitions)- online brand reputation analysis and management of the SEO/SEM activities

Milan Area, Italy

Start up of the division dedicated to digital communication:- creative team management and customer accounting- information e interaction design definition

Editoria, Giornalismo E Comunicazione Multimediale, Communication And New Media, 110 With Honors

Scienze E Tecnologie Della Comunicazione, Communication