After years of experience as a graphic designer and consultant, I have polished and better defined myexpertise as well as creative talent, focusing on the concept of "less is more." My evolving art directionyet with a signature style, has allowed me to adapt and achieve my clients' global needs. My objective hasbeen to develop tools and solutions for sustainable growth; building and rebuilding brands, transferringbrand assets, expanding brand heritages, and developing experiential strategies.

Main objective was to personalize content published across all channels and magnify client's brand positioning within the Guatemalan market.• Coordinated and executed photoshoots for personalized visuals.• Strategically designed social media content via Instagram & Facebook, and regularly updated WebsiteContent.• Gathered monthly social media analytical reports for all clients.Overall, results of social media activity during the first three months, indicated an approximate increaseof 6% in media engagement.

Dealt with press coverage, sample control, showroom presentations, competitor and social media analysis, visual merchandising, and brand strategy enhancing.

Worked closely with the sales and merchandising department during their Fall 2017 sales campaign in DVF's London Showroom. Responsibilities included showroom preparation, greeting clients, and assisting both the merchandising and sales team during appointments with important buyers.

Fabricated brand identity for an upcoming high-end shoe line through packaging, logo design, mood boards, shoe insoles & social media posts.

Achieved daily sale targets as a team by maintaining outstanding customer service, merchandising product, and setting up window displays.

Successfully led the campaign for the launch of the paediatric department through marketing material and event planning. This lead to a 10% revenue growth over the previous year for the boutique clinic.