Catherine Woneis Email and Phone Number
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I have 25 years of experience spanning both product marketing and product management, specializing in leading series A-E startups to successful exits, delivering results as a high-energy individual contributor and builder/leader of globally distributed teams in remote-first and hybrid environments. The bulk of my career has been dedicated to creating B2B SaaS products that improve business processes and enhance situational awareness, leveraging big data, text analytics, AI, visual analytics, and blockchain analytics. Those I have worked with would say my superpowers are:An insatiable curiosity and dedication to the mission.The ability to hold teams accountable for delivery, yet also adjust and pivot quickly when needed.A passion for growing teams and companies by implementing effective processes and data-driven decision-making.
Fingerprint
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Vp, ProductFingerprint May 2024 - PresentChicago, Illinois, UsFingerprint empowers developers to detect and prevent online fraud with the world's most accurate device identifier. -
Vp, Product ManagementCiphertrace, A Mastercard Company May 2019 - Mar 2024Developed and launched three new crypto analytics applications and related APIs to new target markets, resulting in six-figure deals to several leading crypto exchanges and top ten financial institutions and expanding Ciphertrace’s historic law enforcement market.Implemented standardized product management processes and grew a fully remote global team of nine product managers, product marketers, data scientists, and technical product managers, driving hundreds of on-time, on-spec releases.Expanded Inspector financial investigation product, taking it from a bitcoin-centric system to support eight additional blockchain protocols and preparing it for cross-chain bridge analysis. This expanded the usability and applicability of the product to a broader range of investigations, increasing revenue significantly and winning several key deals, including two seven-figure three-letter agency deals.Expanded reach from crypto ATMs to full-service crypto exchanges by developing a new user interface and workflow features for transaction monitoring, resulting in over 40 deals with major exchanges in the first six months.Efforts resulted in Mastercard's acquisition in 2021 and stellar revenue growth from $5M to $80M.
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Product Management And Marketing ConsultantFreelance Jan 2017 - May 2019Developed and launched Cryptowerk’s new secure data exchange product for the pharmaceutical industry and try-and-buy SaaS version of blockchain-based data integrity product. Led product management transition for Atlassian Confluence Mobile from a team in Australia to a new US-based team.Launched new Hired partner offerings and spearheaded new candidate matching algorithms.
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Vp, Product ManagementChute Jun 2015 - Dec 2016Austin, Texas, UsChute, later acquired by Ignite Technologies, was the leader in user-generated visual content discovery and rights management for brands, agencies, and publishers. Simplified GTM by unifying disparate Chute solutions to route, recommend, manage and provide insights into social media user-generated content, increasing customer value and reducing internal overhead. Delivered significant competitive differentiation by driving the development of new machine-learning-based Visual Recognition Technology. Developed new Mobile (iOS and Android) and SaaS content collection, moderation, and rights clearance solutions along with extensions for Salesforce Community Cloud and HootSuite Publishing tools. -
Vp, Product ManagementSaffron Technology Jun 2014 - Jun 2015Saffron, acquired by Intel, provided a cognitive computing-based Natural Intelligence Platform and application suite that learned about and unified massive amounts of structured and unstructured data in real time, without pre-defined models or rules. Our solutions empowered enterprises and government organizations to see converging patterns and anticipate outcomes.Built Saffron Product Management and Product Marketing team.Coached teams and drove the implementation of new Agile and Scrum processes across multiple locations resulting in the delivery of on-time full feature releases. Conceptualized and choreographed the delivery of a cognitive computing-based Natural Intelligence Platform and AI application suite that processed massive amounts of structured and unstructured data in real-time, resulting in several 6-figure deals and resulting in the acquisition of Saffron by Intel.
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Vp, Product ManagementAttensity Mar 2009 - Sep 2013Redwood City, California, UsManaged and coordinated a distributed team of product managers and product marketers in multiple locations, including Belgium, Germany, Salt Lake City, and Palo Alto. Harmonized NLP- and ML-based products from three newly merged companies into differentiated offerings for enterprise marketing teams, customer support teams, and government analysts. Key leader in due diligence and acquisition of Biz360.Spearheaded development of new SLMs to parse and route social media (short-form) text, including classification and sentiment detection.Created and drove the development of the first product to combine the power of text analytics and machine learning for social media routing, content recommendation, and response, resulting in 7-figure deals, a partnership with HootSuite, "Visionary" placement in the Gartner Social CRM quadrant and Top Vendor in Hypatia Research Group's Galaxy™ for Social Analytics & Intelligence. -
Vp, MarketingMu-Gahat May 2008 - Mar 2009Mu-Gahat was an RFID technology research company, designing near-field RFIDs for use in manufacturing, shipping, and gaming. Responsible for all aspects of marketing, including lead generation, brand awareness, presentations, and collateral. Also ran beta programs for RFID labels and gaming chips.
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Director, Text AnalyticsBusiness Objects, An Sap Company Jul 2007 - May 2008Newtown Square, Pennsylvania , UsBusiness Objects acquired Inxight in 2007, and was acquired by SAP in 2008. Developed and launched first joint offerings applying text analytics insights to business intelligence, resulting in significant sales and favorable industry analyst reviews. Responsible for GTM, messaging, sales training, and lead generation programs. -
Sr. Director, Product ManagementInxight Software Mar 2003 - Jul 2007UsLed team delivering and marketing text analytics products for OEM, enterprise and government clients, culminating in successful acquisition of Inxight by Business Objects.Designed and launched Google Enterprise Search plug-in resulting in thousands of signups and over $1M in revenue. Winner “2004 Honorary Salesperson Award” for exceptional responsiveness to sales group’s needs. -
Product Management And Marketing Lead, Co-FounderButterfly Security Jan 2002 - Oct 2002As part of a four-person startup, conducted market, target, and potential partner research. Created pitch presentations, white papers, press releases, data sheets, website and online demo scripts.Wrote business plan for company and pitched to angel and VC community. Product released open source through the Open Web Application Security Project (OWASP) in Oct 2002. -
Director, Product MarketingKovair Software Oct 2000 - Jan 2002Kovair was a CRM startup, focused on the "Strategic Account Management" market.Designed and launched enterprise collaborative strategic account management software product. Built product team from 0-1, designing and implementing processes and documentation templates (MRD, PRD, pricing). Managed successful web redesign project and first webinar, supporting sales with programs to target leads and close deals, resulting in 10% direct campaign response rate.
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Product ManagerIsyndicate Jun 1999 - Oct 2000Defined and launched mid-market automated syndicated content product.Strong GTM strategy and execution increased consumer product subscriber base by 500% and tripled sales of enterprise product.
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Marketing Communications ManagerMetcal Feb 1991 - May 1999Cypress, California, UsPositioning, messaging, and GTM strategy and execution for electronics manufacturing equipment company.Wrote and designed technical documentation, data sheets, and presentations to communicate value.Organized and developed trade show presence, meetings, and other in-person and web-based events. Spearheaded development of first company website. Named employee of the year. Efforts contributed to successful acquisition by OK Industries.
Catherine Woneis Skills
Catherine Woneis Education Details
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University Of California, BerkeleyMba -
University Of RedlandsGeneral
Frequently Asked Questions about Catherine Woneis
What company does Catherine Woneis work for?
Catherine Woneis works for Fingerprint
What is Catherine Woneis's role at the current company?
Catherine Woneis's current role is VP of Product at Fingerprint, building the world's largest device intelligence platform to fight fraud and improve user experience.
What is Catherine Woneis's email address?
Catherine Woneis's email address is ca****@****hoo.com
What is Catherine Woneis's direct phone number?
Catherine Woneis's direct phone number is +140824*****
What schools did Catherine Woneis attend?
Catherine Woneis attended University Of California, Berkeley, University Of Redlands.
What are some of Catherine Woneis's interests?
Catherine Woneis has interest in Writing, Internet Research, Social Media, Public Speaking, New Technologies, Organizational Development, Travel.
What skills is Catherine Woneis known for?
Catherine Woneis has skills like Product Management, Agile Methodologies, Enterprise Software, Start Ups, Strategy, Saas, Text Analytics, Marketing Strategy, Social Media, Crm, Search, Management.
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