I am a seasoned digital content producer with a passion for creating and managing impactful content across diverse platforms. Currently serving as a Digital Content Producer at LEX 18 News (WLEX TV) in Lexington, KY, I was recruited for my expertise in developing comprehensive digital content strategies. In this role, I specialize in crafting SEO-optimized articles for LEX18.com, creating engaging social media graphics and videos, and successfully launching new digital initiatives, including a popular TikTok account.My career journey includes a successful tenure at WJHL News Channel 11, where I led effective email newsletter strategies and significantly enhanced online engagement through compelling storytelling and social media optimization. My academic background includes a B.S. in Media and Communications from East Tennessee State University, with minors in Advertising/Public Relations and Political Science.