Vanella Richardson Email and Phone Number
Vanella Richardson work email
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Vanella Richardson personal email
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I am a problem-solving enthusiast, fueled by the joy of collaboration and the thrill of bringing ideas to life. My passion for collaborative brainstorming and innovative ideation was first sparked during my 6th-grade Odyssey of the Mind team, where I was captivated by the process of evaluating ideas, building sets, and crafting solutions.Today, with over a decade of experience as a product development and operations manager, I continue to be driven by the challenge of building solutions that solve complex problems and improve people's lives. My approach to building products is grounded in data-informed research, fueled by empathy and a deep curiosity to understand the "why" behind human intent, and always focused on delivering innovative solutions that drive real results. I believe in the importance of community, communication, and a good sticky note. When not on land you can find me surfing out at Rockaway.Skilled in: product strategy, product discovery, product roadmap planning, product development, user research planning, data analysis and synthesis, iterative ideation, cross-functional collaboration
Baldor Specialty Foods, Inc.
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Product Manager - Mobile AppBaldor Specialty Foods, Inc. Aug 2023 - PresentBronx, Ny, Us -
Co-Founder - Product ManagerTech2Live Apr 2021 - PresentSeattle, Wa, UsTech2Live is a collective of tech professionals on a mission to build tools that solve the urgent needs of DV nonprofits. We believe the best technology can transform the lives of survivors of domestic and sexual assault and the organizations who support them. Tech2Live's B2B SaaS product, FlexSupport, solves the complexities of managing flexible funding by providing Domestic Violence Organizations with the tools to manage their funding, ensure transparency and compliance with funding requirements, and get funds directly into the hands of their survivors.• Develop FlexSupport's product discovery strategy and define user research plan including generative research and market analysis to understand user needs and product market fit, synthesizing findings into high-level objectives, defined user personas, and clear user journeys in close collaboration with UX Research team and UI/UX Design team. -
Product ManagerDiem Sep 2021 - Dec 2022New York, Ny, UsDiem, Techstars NYC 2020 cohort, is a social search engine powered by an incentivized community of female & non-binary knowledge-sharers dedicated to building privacy-first space for people to search, collect, and share information with each other.• Owned and led concurrent product initiatives for Diem's mobile app for both iOS and Android from ideation to launch in close collaboration with co-founders, UI/UX designers, dev team, and stakeholders, driving alignment and execution in an agile environment• Strategized with co-founders and stakeholders to build Diem's mobile and web app product roadmap prioritizing features based on North Star Framework, defining short and long-term OKRs based on user needs and data-informed insights• Developed Diem's mobile app product discovery strategy using mixed-methods research including user interviews, remote moderated usability testing, concept testing, surveys, and competitive analysis, synthesizing findings into actionable design and feature recommendation, presenting to both technical and non-technical stakeholders• Conducted continuous evaluative research and product analysis of Diem's mobile app to support all phases of the product lifecycle• Owned and optimized Diem's mobile and web app QA and deployment process in close partnership with dev team driving unity and consistency by defining clear user stories with measurable acceptance criteria, resulting in increasing and maintaining a feature success rate of 83% -
Apm InternDiem Jun 2021 - Sep 2021New York, Ny, UsAssisted co-founder in developing and executing product discovery strategy and user research plan for Diem's mobile app, including competitive analysis, usability testing, and surveys, synthesizing findings into actionable design and product requirements and user flows in close collaboration with UI/UX design team and dev team.• strategize with co-founder to define and prioritize features aligned with North Star Framework and user needs• co-led user interviews and remote moderated usability testing• collaborated with UI/UX designer to build prototypes for usability and concept testing• created question bank and weekly surveys for continuous product discovery -
Wholesale Product Operations ManagerTattly Temporary Tattoos Jun 2017 - Mar 2020Brooklyn, New York, UsCoordinated the day-to-day operations of wholesale department, optimizing and managing the fulfillment, shipping, and delivery of 850+ wholesale accounts, achieving 100% customer satisfaction and worked with Director of Sales to create seasonal promotions to boost monthly wholesale goals. Additionally, oversaw in-house assembly team of 4, onboarding seasonal team members. Oversaw concurrent custom projects, working with Head of Operations to build project roadmaps and prioritize deliverables, allocate resources, maintain project workflow using task management software Basecamp, and communicate project status updates to internal and external stakeholders, increasing reorder rate by 40%. Managed the shipping and delivery of all custom projects, ensuring compliance with vendor specifications. Restructured existing systems, optimizing operational workflows and facilitating company-wide access to product inventory: • Re-organized physical inventory and created corresponding digital inquiry system, improving the integration of expanding inventory and reducing component shortages by 30%. • Collaborated with Design Director to create digital product assembly guide, reducing production in-accuracies by 30% and streamlining onboarding process of assembly team members • Refined internal shipping operations and updated backend order processes, reducing backorders and shipping costs by 20%. Revived donations department, fostered partnerships, managed and fulfilled all inquiries. Collaborated with Marketing Manager to create blog posts spotlighting projects and causes aligned with Tattly values. -
Product Assembly AssistantTattly Temporary Tattoos Aug 2015 - May 2017Brooklyn, New York, UsAssisted Head of Operations in overseeing components inventory and production of wholesale goods, including picking-and-packing and shipping wholesale orders. Prioritized daily assembly tasks, onboarded new and seasonal team members, and maintained organization of inventory. -
Freelance Product Designer, Mens, Womens, And Swimwear ApparelFreelance Product Designer / Design Consultant Mar 2014 - Mar 2016Guided brands through product development process, from insight to market: created unique technical production packs specific to each client, established fit guides, and rendered detailed product and packaging designs in Illustrator and Photoshop for sales presentations.
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Freelance Associate Designer, Mens Apparel And AccessoriesWaimea Clothing Oct 2013 - May 2014Managed product development from insight to ideation to market across 5 categories. Lead scaling product development into 2 additional categories by analyzing mens streetwear markets, identifying key trends, and presenting opportunity for product growth to internal stakeholders.Worked with heads of sales and operations departments to plan production schedule, prioritize deliverables, and monitor budget. Communicated daily with overseas vendors to resolve production challenges and track deliverables status to prevent delays.
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Freelance Technical Designer, Soccer Performance And Safety GearStorelli Sports Llc Mar 2013 - Aug 2013Brooklyn, New York, UsBrought on at early stage of startup to work with Design Director to optimize production workflow. Collaborated with design team to redesign and institute standardized technical production packs based on insights, maintaining 60% reduction in manufacturing inaccuracies. -
Associate Designer & Consultant, Mens ApparelThinctank / Kai D Utility Jun 2012 - Jul 2013Fulfilled multiple roles across KAI D. Utility (brand), and Thinctank (consulting). Kai D Utility: focused on expanding brand awareness and building customer retention. Implemented and managed Mailchimp Marketing Platform, increasing site traffic and customer acquisition growth by 30%. Compiled and maintained customer database. Lead analysis reviews of Mailchimp and Shopify metrics to evaluate customer retention strategy and collaborated with Design Director to create engaging newsletters and email marketing campaigns based on insights, increasing customer retention rate by 5% and open-click-conversion rate by 2%. Oversaw day-to-day operations of KaidUtility.com and eCommerce store, monitored product inventory, sales, content, and managed all customer inquiries for both retail customers and wholesale accounts, achieving 100% customer satisfaction. Thinctank: managed product development from insight to ideation to market across 4 categories including analyzing mens markets for key trends, identifying gaps for potential product growth, and translating creative concepts into presentation decks for stakeholders.
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Assistant Designer, Mens ApparelLinks By David Chu Jan 2010 - May 2012Coordinated product development from insight to ideation to market across 5 categories including packaging, and oversaw the scaling up of the denim collection from 2 styles to 5, increasing division revenue by 3%. Worked with marketing, sales, and operations teams to plan production schedule. Communicated daily with overseas vendors to resolve production challenges and monitor deliverables status to prevent delays.Researched key market trends, created concept boards for internal stakeholder presentations, and managed team of scholastic interns.
Vanella Richardson Skills
Vanella Richardson Education Details
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Fashion Institute Of TechnologyFashion Design
Frequently Asked Questions about Vanella Richardson
What company does Vanella Richardson work for?
Vanella Richardson works for Baldor Specialty Foods, Inc.
What is Vanella Richardson's role at the current company?
Vanella Richardson's current role is Product Manager, co-founder Tech2Live | B2B & B2C Experience Strategist: Bringing empathy, curiosity, and creativity to solve complex problems and create impactful solutions.
What is Vanella Richardson's email address?
Vanella Richardson's email address is va****@****tly.com
What schools did Vanella Richardson attend?
Vanella Richardson attended Fashion Institute Of Technology.
What are some of Vanella Richardson's interests?
Vanella Richardson has interest in Children.
What skills is Vanella Richardson known for?
Vanella Richardson has skills like Tech Packs, Apparel, Fashion, Fashion Design, Textiles, Mood Boards, Trend Analysis, Sewing, Illustrator, Styling, Visual Merchandising, Knitwear.
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