Vanessa Briz Email & Phone Number

Chicago

-Work directly with leadership to develop marketing campaign materials and support new business development.-B2B marketinginitiatives to conduct research for the sector in an innovative way.-Develop monthly and quarterly reports for leadership, monitoring marketing KPIs, and managing marketing and communication projects.-Support branding efforts -Develop content for different channels.

- Support and develop B2B marketing strategies;- Plan and develop communication plans;- Support the creation of online and offline collateral materials;- Manage external communications (website, portals and press);- Support global projects and communication guidelines in global and regional marketing campaigns;- Identify opportunities to reach new market segments and expand market share;- Manage digital marketing campaigns, supporting the development of landing pages and strategies for capturing qualified leads.

- Implementation of new structures and processes in organizations to increase the efficiency of their marketing teams.- Implement new strategies for marketing campaigns and maximization of branding and sales results.- Conducted research on market trends and competitive performance to nurture campaigns.- Elaborate reports to share with marketing and sales managers, including statistics, KPI's and market trends.

São Paulo

- Create copy related to NFT's and WEB3 for social media channels (Instagram, Twitter and Discord)- Act as a custodian of the brand’s verbal identity to ensure all copy inconsistent - Contribute to a Marketing department that fosters creativity by ideating proactively but also reactively to briefs;- Collaborate with other creatives when responding to a campaign brief to ensure copy is cohesive.- Collaborate with other teams as well, reverse briefing stakeholders from Marketing, Partnerships, Product, and Engineering when more information is needed- Break down technical concepts for non-technical audience.

Digital Marketing Manager Latam at Ansell Brazil, Santo AndréApril 2019 — March 2021- Design and oversee all aspects of digital marketing department including marketing database, email, and display advertising campaigns;- Develop and monitor campaign budgets;- Plan and manage social media platforms;- Prepare accurate reports based on marketing campaign’s;- Coordinate with advertising and media experts to improve marketing results;- Working with systems such as Sales Force, Jira and TOTVS;- Implementation of the “Where to buy” project on Brazil and Mexico websites;- Evaluate website metrics and target audience for Latam business;- Implement marketplaces over Latam region;- Community manager for social media projects.

- Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media and marketing content;- Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral;- Coordinate product, event, content for email marketing campaigns, including copy, scheduling, testing, and database management- Create, proofread, and edit copy for various marketing channels, ensuring consistent voice;- Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts;- Evaluate and monitor campaign performance based on key metrics;- Manage relationships with external sellers to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness;- Conduct market research and identify brand trends;- Launch 10 to 15 new products per year to increase portfolio and business opportunities.

- Responsible for strategic decisions in communication and marketing;- Team coordination and distribution of tasks (in house agency);- Review and approval of promotional materials, labeling, understanding testing methodology in accordance with national and international regulations;- Interpretation of regulations applicable to products sold in Brazil;- Responsible for control of marketing and communications plan in order to complete set goals;- Relationship with the Consumer - safety technicians, distributors and end consumers- Product Portfolio Promotion following standards of visual and written communication of the company;- Analysis, organization and planning of trade shows and events, as received invitations, determining the degree of importance, in order to be present, prospecting opportunities that can interact with the segment;- Responsible for implementing procedures for activities in order to deliver improvements into the agency and the marketing department.

- Compiling and distributing financial and statistical information such as budget spreadsheets- Analyzing questionnaires and writing reports about communication efforts- Company brochures and similar documents- Organizing and hosting presentations and customer visits- Assisting with promotional activities visiting customers/external agencies- helping to organize market research.

São Paulo Area, Brazil

One year of Market research in order to map the entire segment of personal protective equipment (PPE) in Brazil, focusing on protection gloves, the research was able to establish the size of the glove market, new opportunities for action, reactivation of clients and mapping segments of performance for sales team.

São Paulo E Região, Brasil

Costumer Service support

Curso Técnico Integrado, Organizational Leadership

Comunicação não violenta

Curso Técnico, Gestão Empresarial - Comunicação Não Violenta

Bachelor'S, Publicidade E Propaganda

Activities and Societies: Participei de atividades complementares que envolviam diversas dinâmicas de grupo e palestras que abordavam.