I'm curious and passionate about communication. Positively impacting the lives of others is part of mypurpose. I studied Digital Marketing and E-Commerce at Senac and obtained a UX Writing certificatefrom Mergo. I currently work in Employer Branding, which allows me to couple my passions – writing,creativity and management – into a single position. I'm constantly seeking new knowledge and tomake a difference. I had management of Employer Branding campaigns for clients such as Volkswagen, L'Orealand Itaú Bank.Specialties: Project Management; Digital Marketing; Customer Relationship;Supplier Management; Campaign creation and execution; Strategic Planning; Recruitment marketing.
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Senior Employer Branding AnalystPwc Brasil Apr 2024 - Nov 2024 -
Employer Branding SpecialistGrupo Cia De Talentos Apr 2022 - Feb 2024• Planning and execution of Employer Branding campaigns;• Execution of candidate prospecting, engagement and conversion plan;• Production and management of content for social media;• Acting on main ad management platforms (Facebook Ads, Google Ads, Linkedin Ads, Job boards);• Editing and updating the website through WordPress;• Relationship with universities for prospecting activities;• Candidate Experience and Employee Experience;• Monitoring and management of Employer Branding campaigns for clients such as Volkswagen, L'Orealand Itaú Bank. -
Customer Relationship Management AnalystGrupo Cia De Talentos May 2021 - Mar 2022São Paulo, Brasil• Responsible for relationship marketing: awards and research analysis;• Identification of opportunities to improve content;• In charge of voice tone review and style guide direction;• Identification of content adjustments;• Daily assignment of internal demands (backlog board);• In charge of social media;• Running weekly spreadsheets and reports;• Supporting candidates throughout the employee recruitment processes;• Participation in improvement committees;• Inclusion and diversity actions.
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Service AnalystGrupo Cia De Talentos Oct 2019 - Apr 2021São Paulo E Região, Brasil• Candidate services throughout the selection stages through virtual platforms and telephone;• Performing strategies to prospect candidates through individual interviews and approaches;• Responsible for social media support;• Use of the platforms: Vagas.com and Globe (company's system);• Elaboration of spreadsheets and weekly reports;• Member of the Diversity Committee: Planning and executing activities, training and initiatives fordiversity and inclusion both in client companies and in the Cia de Talentos Group itself.
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Sales AttendantDunnes Stores May 2018 - Nov 2018County Dublin, Ireland• Cashier;• Checking and replenishing stock;• Answering to clients' questions;• Organizing the store. -
InternGeojá Feb 2016 - Aug 2016• Usage of Arc Gis program in the development of geoprocessing activities;• Transformation of geographic coordinates;• Photo interpretation of satellite images;• Geocoding on the Emplasa Project, aiming at the geographic data collection of São Paulo's entiremetropolitan area.
Vanessa C. Education Details
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Digital Marketing And E-Commerce -
Environmental Management
Frequently Asked Questions about Vanessa C.
What is Vanessa C.'s role at the current company?
Vanessa C.'s current role is Employer Branding | Digital Marketing | Marca | Gestão de Projetos |Diversidade e Inclusão | Estratégia de Marketing |.
What schools did Vanessa C. attend?
Vanessa C. attended Centro Universitário Senac, Universidade De São Paulo.
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VANESSA C.
São Paulo, Sp -
Vanessa P.
Florianópolis, Sc -
Vanessa C. Araújo
Business Intelligence | Data Analytics | Web Analytics | Dataviz | Sql | EngineeringCuritiba, Pr -
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