Vanessa Calás Email and Phone Number
Hi there! 👋 I'm Vanessa Calás, an onchain and web3 Community, Marketing & Event Strategist. I excel in building engaged communities and crafting impactful marketing campaigns across diverse industries like web3, technology, and beyond. Throughout my career, I've led community strategy, onboarded leaders, planned large-scale events of up to 300 attendees, and maintained effective communications for thousands. I'm passionate about empowering communities to drive positive change.Whether it's strategizing go-to-market launches, crafting customer engagement initiatives, or producing unforgettable experiences - I blend creativity and strategic thinking to help brands forge authentic connections. I've collaborated with clients like Probably Something, Miami NFT Week, Miami Hack Week, and more.If you're looking to a) learn more about community building and marketing, b) explore partnership opportunities, or c) discuss a new project idea, I'd love to connect! Feel free to reach out at vanessa@palmbeachcontentco.com. You can also find out more about my work at https://vanessacalas.super.site/. Let's create something impactful together ✨
Future Commerce
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Community EvangelistFuture Commerce Jul 2024 - PresentWest Palm Beach, Florida, UsBuilding and developing the Future Commerce Plus community by planning unique and memorable events, and understanding & building relationships with our audience.
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Marketer, Event Planner & Community BuilderVm Digital, Llc May 2022 - Jan 2024Contract marketing and community builder for web3 startups with experience in event planning and production, strategizing, onboarding leaders, hosting events, and maintaining effective communications to create thriving and impactful local chapters worldwide. Clients include Probably Something and Miami NFT Week.- Initiated and led strategy for a local chapter-based community around the world, and onboarded a new community leader per month- Wrote an 11-page playbook and various created email, design, and promotional resources for community chapter leaders- Planned and hosted events attended by groups of up to 300 people- Maintained community communications through email, text, social media, and Discord for a week-long event hosting 1,000 people- Crafted various go-to-market strategies to launch new Probably Something products to market- Led communications with a web3-forward audience, pushing updates across social media and other owned channels- Conducted customer discovery interviews to aid and inform new product development
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Director Of Community & EducationDefy Trends Feb 2022 - Aug 2022Leading the Women Who Defy ambassador program and Defy Trends education initiative. Defy trends is an information hub that provides all the analytics for crypto traders so you can make the best investment decision. We utilize cutting edge AI to provide you with digestible and actionable data so you can focus on executing your investment strategy.Role responsibilities: - Create Defy Trends' ambassador program, Women Who Defy- Create onboarding documents for Women Who Defy- Host monthly in-person meetups for Women Who Defy south Florida chapters- Identify, train, and support Women Who Defy chapter leaders -
Comms & Community PartnershipsMiami Hack Week Dec 2021 - Apr 2022Miami, Florida, UsLed communications leading up to and during Miami Hack Week, a week-long hackathon event with 1,000 participants spread across 15 locations in Miami.Role Responsibilities: - Maintain communications with the MHW team and ensure that schedules, events, locations, and other key information was clearly communicated to our participants, sponsors, and event facilitators. - Wrote and sent out a daily text blast to 1,000 MHW participants- Wrote and sent a daily email blast to all participants- Provided support to sponsors and event partners for participant events- Attended and documented events for our social media team- Assisted with production, setup and breakdown of MHW HQ as well as MHW-produced events like Mentor Day and Demo Day- Created graphic marketing assets for MHW events, and sponsor events when necessary -
Tech Hub South Florida AmbassadorTech Hub South Florida May 2021 - Mar 2022West Palm Beach, Fl, UsAs an Ambassador for Tech Hub South Florida, I build relationships with the local IT community that align with Tech Hub South Florida mission to build South Florida into a tech hub through four main pillars:TalentBrandCommunityStartupsTo become a member, attend an event or learn more please visit - https://techhubsouthflorida.org/ -
Head Of MarketingRockval Sep 2021 - Nov 2021Created and executed for ROCKVAL, an early-stage tech company in the commercial real estate industry.Role Responsibilities: - Crafted and executed marketing strategy- Grew social media presence by hosting online events, creating useful social media content, and writing the ROCKVAL newsletter- Communicated with ROCKVAL Beta power users to understand how they were using the product, and host live events about ROCKVAL's product features -
Director Of Growth & MarketingBoca Code Mar 2021 - Sep 2021Boca Raton, Florida, Us -
Senior Director Of MarketingViper Equity Partners Mar 2020 - Mar 2021North Palm Beach, Florida, UsViper Equity Partners offers top-notch investment banking and mergers and acquisition advisory services catering to dentists, plastic surgeons, dermatologists, cardiologists, real estate, and oral surgeons nationwide.- Designed and implemented strategic marketing plans to build trust among key audiences and generate high-quality leads worth tens of thousands of dollars- Built relationships with industry publishers and managed media buys for advertising and sponsored editorials -
Content Marketing & Seo Strategist & EditorPalm Beach Content Co. Sep 2016 - Mar 2021Developed and built a company that tells brand stories by providing strategic content campaigns for growing businesses and building communities.- Built and managed a team of freelance writers- Crafted strategic content marketing campaigns to achieve organic SEO results for clients- Managed client relationships and created hundreds of pieces of high-value content
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Council MemberPalm Beach Tech Association Jun 2017 - Mar 2020West Palm Beach, Fl, UsStartup Weekend mentor. Women's Council member, working to grow the Palm Beaches into a tech and innovation hub.
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Creative Director & StrategistEterne Media Jun 2014 - Feb 2016Marketing consultant specializing in social media brand campaigns for startup launch, development, and growth.
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Digital Media Planner, InternationalGrooveshark Nov 2013 - May 2014Gainesville, Fl, UsDeveloped relationships with LATAM brand partners, and designed marketing materials to publish on Grooveshark's player.
Vanessa Calás Skills
Vanessa Calás Education Details
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University Of FloridaAnd Applied Communication -
Université Sorbonne NouvelleLanguage And Literature
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Université Paris-Sorbonne
Frequently Asked Questions about Vanessa Calás
What company does Vanessa Calás work for?
Vanessa Calás works for Future Commerce
What is Vanessa Calás's role at the current company?
Vanessa Calás's current role is Marketing Strategist, Community Evangelist | 10+ Years in Startup Tech | Conference Speaker & Panel Moderator | Board President.
What schools did Vanessa Calás attend?
Vanessa Calás attended University Of Florida, Université Sorbonne Nouvelle, Université Paris-Sorbonne.
What skills is Vanessa Calás known for?
Vanessa Calás has skills like Marketing Strategy, Social Media, Business Strategy, Online Marketing, Digital Marketing, Copy Editing, Social Media Marketing, Online Advertising, Microsoft Office, Search Engine Optimization, Microsoft Excel, Marketing.
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