Vanessa Johnston Email and Phone Number
Vanessa Johnston work email
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Vanessa Johnston personal email
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I am a passionate and driven marketing professional with broad multi-national experience developing and executing data informed marketing strategy. With a strong digital focus and proven ability to deliver exceptional online results I love a challenge. I am comfortable working autonomously and have proven success building effective and engaged teams and nurturing talent in others. People and purpose are two of my passions and I am a values based leader. I am hardworking and positive, bring high energy, strong leadership skills and a desire to always seek to make a difference.
St Vincent'S Curran Foundation
View- Website:
- supportstvincents.com.au
- Employees:
- 24
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Director Of PartnershipsSt Vincent'S Curran Foundation Sep 2024 - PresentSydney, New South Wales, Australia
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Head Of Marketing, Data And CommunicationsJca Nsw/Act Apr 2021 - Sep 2024Sydney, New South Wales, Australia -
Head Of Marketing And CommunicationsSydney Children'S Hospitals Foundation Sep 2017 - Feb 2021Sydney Children'S Hospital, High Street, Randwick, Nsw 2031Raising funds for the children's hospitals at Randwick and Westmead, Bear Cottage, NETS and Kids Research.Responsible for a team of 9 acrossMarketing & BrandDigital ProductionSocial MediaDirect MarketingArt ProgramDeveloped Digital Strategy and built a high performance Digital Engagement team Led 3 Gold Telethon Appeals - raising in excess of $15mLed the first combined Xmas Appeal across Sydney Children's Hospitals Network raising $5m -
Marketing & Communications ConsultantOutsourceme Apr 2010 - Sep 2017Sydney, New South Wales, AustraliaA specialist marketing communications consultancy offering a range of services with a digital focus on a short, medium or long-term basis. Services included strategic planning, development and implementation.Giving brands a voice, managing their online footprint and measuring the true effectiveness. F.X. Buckley Steakhouses- Trebled the database- Initiated a regular communications and reward program- Established a meaningful social media footprint and digital strategy- Doubled web traffic and 'path to booking' via improved web content and targeted social engagementCarl Scarpa- Launched an e-commerce business for the brand, targeting Ireland and the UK- Grew online sales from zero to 5% of total turnover in 24 months- Developed a successful EDM program- Drove social media strategy and built and engaged Facebook audience of 12,000 -
Marketing ConsultantSydney Film School Jul 2015 - Aug 201782 Cope Street, Waterloo, Nsw 2017Ranked as one of the Top 50 film schools in the worldSTRATEGY:• Developed and implemented a new digitally focused marketing strategy combining SEO, SEM and Social Media with a PR program• Devised an international recruitment sales and marketing strategyCOMMUNICATION:• Responsible for all internal and external communications• Developed and launched a new website and CRM that allowed the business to track and monitor recruitment enquiries online for the first time. • Developed a senior management and Board reporting pipeline dashboard to improve the visibility, measurability and decision-making around marketing activity.RESULTS:• Reduced marketing costs by 24% and achieved 19% growth in student numbers in 2016.• 500% increase in new enrolment enquiries and the largest ever international student intake in 2017• Grew web visits grew from an average of 2,000 users per month to 11,500 over 3 months • Grew Social Media following by 400% to 20k in 2 years across all platforms -
Marketing & Partnership DirectorPigsback.Com Apr 2008 - Apr 2010Dublin, County Dublin, IrelandManaged the Marketing & Communications team of 5. Responsible for all site and email communciation, member recruitment satisfaction and retention. Also responsible for Marketing & PR planning and implementation. As Partnership Director I also managed key accounts such as MBNA, DAA, Fiat and Tesco. Member of Senior Management and Commercial Steering Team.Launched the Pigsback.com Irish Enterprise Award in 2009. Introduced the Guaranteed Irish symbol on Pigsback.com. Successfully implemented a partnership agenda for contra marketing opportunities. -
Category Marketing ManagerNestle Ireland May 2004 - Apr 2008Managed a portfolio of dairy and culinary brands (Munch Bunch, Buitoni and Herta) sourced from 7 European factories. Responsible for the development of Marketing Plans. Moved value share of kids dairy from 8.3-10.7% (MAT) in two years. Successfully launched Munch Bunch Squashums in Ireland. Initiated sponsorship of the Children’s Book Festival. Created Irish specific TV creative for Buitoni (on a tight budget). Developed an local online destination for Munch Bunch at www.familytoday.ie
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Marketing ConsultantJupiters 2001 - 2003I was contracted by Jupiters to work on several key projects* Relaunching the Keno brand across Australia* Announcing the new brand using a sports sponsorship strategy* Developing a short-term marketing program for www.centrebet.com which included SEO and PPC activity and the execution of several affiliate programs
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Account Director To General ManagerAdair Marketing 1998 - 2001Adair Marketing was a specialist below line agency which worked closely with Coles on a number of key instore programs such as Coles Great Meal Ideas. I joined Adair Marketing as an Account Director but was promoted to the role of General Manager (Sydney). In this position I had full commercial responsibility for the Sydney business and a team of 5. I was responsible for;* Development and implementation of business plans to achieve key business growth objectives* Identification of new business development opportunities and strategic alliances
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Marketing ConsultantOpsm Australia 1996 - 1997
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Junior Product ManagerKraft General Foods 1994 - 1996IrelandManaged media, consumer and trade marketing activity for iconic brands such as Dime, Toblerone and Terry's Chocolate Orange
Vanessa Johnston Skills
Vanessa Johnston Education Details
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Digital Marketing -
Marketing -
History -
St. Andrews College
Frequently Asked Questions about Vanessa Johnston
What company does Vanessa Johnston work for?
Vanessa Johnston works for St Vincent's Curran Foundation
What is Vanessa Johnston's role at the current company?
Vanessa Johnston's current role is Director of Partnerships.
What is Vanessa Johnston's email address?
Vanessa Johnston's email address is va****@****.org.au
What is Vanessa Johnston's direct phone number?
Vanessa Johnston's direct phone number is +61 2 9382*****
What schools did Vanessa Johnston attend?
Vanessa Johnston attended Digital Marketing Institute, University College Dublin, Trinity College Dublin, St. Andrews College.
What skills is Vanessa Johnston known for?
Vanessa Johnston has skills like Online Marketing, Online Identity, Marketing Strategy, Marketing Communications, Internal Communications, Brand Development, Social Networking, Outsourcing, Strategic Planning, Web Development, Marketing, Integrated Marketing.
Who are Vanessa Johnston's colleagues?
Vanessa Johnston's colleagues are Jane Ferguson, Flavia Ojeda (She/her), Stephanie Sulway, Sasha Carrel, Prakash Ghimire, Allie Lindsay, Elli Faktor.
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2monash.edu, rmit.edu.au -
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3landgate.wa.gov.au, transport.wa.gov.au, landgate.wa1 +61 8 9XXXXXXXX
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