Vanessa Kua Email & Phone Number

Singapore

Singapore

Singapore

- Email Marketing (Lead Generation) From Top to Bottom Funnel- Linkedin Paid Ads - Landing Page- Social media Content Generation and Ideation- Events Marketing Automation : Zapier, Open AI for content generation, Mailchimp

GPA is a representative of the new era of the collaborative shared economy. We are an organization built upon distributed accountability and ownership, shared knowledge and innovation, and individual benefit driven by a primary focus on overall community gain.GPA encompasses 27 expert Regional Business Units (RBUs) with localized delivery capability in 49 countries globally. We have over 4000 employees, and well over $1B in annual AV/UC related revenues.Our offer to you is our… Show more GPA is a representative of the new era of the collaborative shared economy. We are an organization built upon distributed accountability and ownership, shared knowledge and innovation, and individual benefit driven by a primary focus on overall community gain.GPA encompasses 27 expert Regional Business Units (RBUs) with localized delivery capability in 49 countries globally. We have over 4000 employees, and well over $1B in annual AV/UC related revenues.Our offer to you is our unparalleled global experience and knowledge in sharing new ideas with you, challenging you to think differently, and ensuring together we build better collaborative outcomes that define success for all of us. Show less

Singapore

Here's a role where I actively initiated data driven business strategies, product innovation, oversaw business processes, took on managerial roles, and built relationships- Offered to participate in Heartland Innovation & Transformation (HIT) Programme, an innovation programme with Enterprise Singapore and HDB.- Invited by TheSingapore Brides to participate in 2023 annual TSWF fair Business Strategy, Marketing/ Management• Ideation and execution of the company’s brand… Show more Here's a role where I actively initiated data driven business strategies, product innovation, oversaw business processes, took on managerial roles, and built relationships- Offered to participate in Heartland Innovation & Transformation (HIT) Programme, an innovation programme with Enterprise Singapore and HDB.- Invited by TheSingapore Brides to participate in 2023 annual TSWF fair Business Strategy, Marketing/ Management• Ideation and execution of the company’s brand and communications using Adobe suite.• Implemented data driven business strategies to diversify product offering, extend customer base and increase profit• Oversaw aspects like budgeting, compliance with regulatory requirements and supervised a lean team of employees• Managed day to day operations including supply chain, vendor relationships, inventory management, negotiating and collaborating with other businesses for win- win partnerships. E-commerce/Social Media• Built a strong digital brand presence on platforms such as Instagram, TikTok, Google Maps, Shopee, Lazada. - TikTok average view counts of 50k through storytelling - 18% engagement rate for Tiktok through organic growth - Instagram, Facebook paid advertising strategies• Targeted influencer marketing campaigns• Implemented SEO strategies, designed user-friendly website on odoo. - Month-over-month growth of 35% in impressions in first 3 months - first page ranking on targeted keywords Show less

Singapore

SEAPAC adigolf - In charge of all marketing aspects for entire adigolf SEA team. • Planned visuals for all adidas stores in Singapore based on season, visual merchandising, prepared briefs for brand communications.• Influencer marketing -Planning influencers’ posts on Social Media to help gain awareness and generate hype for new product launches.• Event marketing - Planned and executed 4-day SMBC golf event from prelaunch for adigolf with turnout of over 500 people… Show more SEAPAC adigolf - In charge of all marketing aspects for entire adigolf SEA team. • Planned visuals for all adidas stores in Singapore based on season, visual merchandising, prepared briefs for brand communications.• Influencer marketing -Planning influencers’ posts on Social Media to help gain awareness and generate hype for new product launches.• Event marketing - Planned and executed 4-day SMBC golf event from prelaunch for adigolf with turnout of over 500 people visiting adigolf booth, with 50 pre-orders and sales • Coordinated the virtual SEA tradeshow for Season 2021eCommerce• Oversaw visuals for adidas golf website for mast headers, CLP and links• Communicated assets and briefs to designers to assist with visuals• Created an efficient automated system using excel to maintain regular checks for adidas Golf website and liaised with eCommerce team• Created new dossiers on MicroStrategy and new reports on Adobe Analytics for adigolf team SEA, designed database for data visualisation to generate insightsRetail• Implemented efficient system for weekly stock orders on Isetan and Taka adidas shops, using excel and aLs• Created monthly and yearly detailed eCommerce reports to be sent to SEA team using Adobe analytics and MicroStrategy and suggested recommendations through trends Show less

Singapore

Gen-Next Internship - Pioneer Batch (2018)• Started a weekly curriculum for the entire SEAA quality team of 200 people, came up with branding, structure, and long-term planning of course • Designed communication materials, recruited and liaised with external experts to conduct curriculum, coordinated and ran weekly mailer, designed weekly post mini online courses • Turnout of 80 people on average weekly with 90% positive feedback on usefulness and satisfaction of… Show more Gen-Next Internship - Pioneer Batch (2018)• Started a weekly curriculum for the entire SEAA quality team of 200 people, came up with branding, structure, and long-term planning of course • Designed communication materials, recruited and liaised with external experts to conduct curriculum, coordinated and ran weekly mailer, designed weekly post mini online courses • Turnout of 80 people on average weekly with 90% positive feedback on usefulness and satisfaction of course• Compiled and made 10-page elaborate Quarterly Reports for SEAA refreshments using excel spreadsheets and created data visualisations using PowerBI Show less

Singapore

Intern at Information and Technology department

Bachelor Of Business Administration - Bba, Marketing

Activities and Societies: Minor in New Media and Communications

Bachelor Of Business Administration - Bba, International Marketing And Business, A

Activities and Societies: • Vancouver Summer Program – Business Package, International Business and Marketing • Team Lead for University.

Integrated Programme

English Language And Literature, Chemistry, Economics, Math, A Level