A Miami-based full service integrated marketing, social media, event production, and public relations firm.Working in the public relations industry since 2013, Vanessa has established herself in the hospitality, fashion, beauty and lifestyle industries as a communicator of ideas, brands, and personalities. Her passion and dedication to her clients is unmatched by any other in the industry.

Oversee public relations activities and communications including press releases, media alerts, social media, editorial calendars, articles, announcements and media kits.Write press releases, pitches, bios, and other supporting materials for each client.Proactively pitch stories to media. Developed and executed public relations campaigns and integrated with clients marketing strategies.Arrange interviews, speaking engagements, and other media opportunities for clients.Organized various influencer-based events to increase clients' exposure via the online platforms.Worked hand-in-hand with clients and client representatives to establish a social media presence via all major social media platforms including Facebook, Instagram, and Twitter. Visited clients on a weekly basis to capture and create social media content using a Nikon D3400 camera. Captured both photos and videos which were edited and used throughout their social media platforms as well as on communications and advertising materials. Assisted with the organization of events including but not limited to arrangement of vendors, media coverage, media and influencer attendance, and post media coverage. Maintained and developed relationships with influencers in the hospitality and lifestyle industries. Spearheaded the Internship Program of Identity Media PR, ensuring that all interns would learn certain skills and experience throughout their internship period. Maintained client relations with each client I worked with, ensuring their satisfaction with all services requested.

- Hands-on in all aspects of creating startup brand, Eternitymark® Diamonds - Created a branding and marketing strategy presentation in an effort to jumpstart the company- Established an online prescense using social media platforms: Instagram, Facebook, and Pinterest - Built a mockup of the website's visual to provide to web developer - Designed company's newsletter emails - Worked on backend to upload and maintain stock of all products and styles- Worked on press release write up along with PR team and reached out to international editors in an effort to gain media attention- Designed ad visuals for use on Pinterest, Google Display Ads, Instagram and Facebook

- Edited, maintained, and wrote daily blog posts for Amoro Fine Jewelry's website in an effort to rebrand the company - Reached out to influencers using a creative presentation to gain brand ambassadors for the affiliate program- Posted onto Amoro Fine Jewelry's social media platforms on a daily basis, including Instagram, Facebook, Twitter, and Pinterest

• Assist the Accounting staff members with scheduling and finalization of vouchers. • Deal with client account and licensing concerns. • Organized and processed requisition data for client base. • Routine customer satisfaction management.

- Wrote articles for the website and social media pages to create content - Worked on social media scheduling programs to schedule the social media posts for the weekends - Created unique tweets for clients’ paid social media mentions on all platforms (FB, Inst., Twitter)- Only intern who tweeted for the magazine for various televised events such as award shows - Interviewed various artists and actors to be featured on the magazine’s website - Covered various events for the social media team (i.e. restaurant openings, artist meet/greet, ext.)

- Organized and maintained the master contact list- Handled various requests from magazine editors regarding samples from clients as well as followed through with returns - Created numerous pitches for various themes including photos of products, putting them together into an email to send out to several editors - Organized an entire editor calendar, compiling all major magazines - Spoke with celebrity representatives and stylists to facilitate celebrity gifting - Helped in organizing a charity event in NYC for an apparel client, including securing sponsorship, celebrity outreach, and organizing the guest list - Reached out to current clients as a courtesy to ensure customer satisfaction- Solicited potential clientele in order to secure new business for the firm

• Performed data capture of specific target audiences for new business and group sales teams.• Aided the service team with the retention of current clients through renewals and through lockout issues.• Reached out to customers via phone calls, emails, face to face meetings, voice mails, and mail.• Acquired the necessary skills to successfully utilize Archtics data base system. • Gained familiarity with CRM database system to successfully input data to reflect the sales process.• Handled the distribution of jerseys for all 2013 full season seat owners.• Acquired the necessary skills and techniques to display successful customer service to new and current season ticketholders.• Organized 70 person group to attend Panthers game in the first week of internship.