Vanessa Martínez Hernández Email and Phone Number
Social communicator and digital marketing enthusiast. Over the past 8 years of my professional career, I have specialized in Content Marketing, Influencer Marketing, Digital Strategies, and Project Management. I enjoy developing creative ideas to effectively connect with audiences in various industries, ranging from small to large businesses.I believe in spaces that foster knowledge sharing, which is why I have been a part of the Nicaragua WordPress Community since 2017. Where I have supported various areas such as social media, sponsors, speakers, and logistics, among others. Through the organization of Meetups and WordCamps, I have improved my delegation, communication, and teamwork skills.I am always seeking new knowledge, opportunities, and horizons.
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Sales And Comnunication ManagerMowomoJerez, Al, Es -
Digital Marketing SpecialistNetlandish Inc. Jul 2022 - PresentCalifornia, Estados Unidos -
Project ManagerKronoscode Sep 2021 - Jun 2022Nicaragua-Managed and nurtured client accounts, achieving exceptional customer service and fostering strong client relationships.-Spearheaded the development and successful execution of comprehensive website projects, resulting in significant enhancements to brand visibility and positioning. -Demonstrated proficiency in managing client budgets and timelines, identifying upsell opportunities, and providing valuable insights.-Quality communication and collaboration among designers, developers, and marketers in every project. -
Digital Marketing AssistantKeiser University Oct 2020 - Apr 2021Nicaragua-Developed marketing and communication strategies and media plans.-Managed online and offline events for university programs.-Supervised and coordinated design, writing, and production teams, enhancing collaboration and output quality.-Successfully negotiated and collaborated with over 10 key influencers per campaign in the educational sector to support university study programs and marketing goals.-Executed digital campaign guidelines and managed budgets increasing website traffic and WhatsApp and Facebook consultations. -
Senior Content ManagerMccann Worldgroup Aug 2019 - Feb 2021Nicaragua-Implemented effective social media strategies and content plans to optimize brand's online presence, resulting in increased visibility, follower engagement, and strong brand positioning. -Demonstrated an exceptional ability to deliver high-quality work under short deadlines, showcasing proficiency in managing time-sensitive launching digital campaigns.-Elaborate and execute Influencer Strategy, collaborating with influencers to accurately convey the brand's objectives, optimize costs, maximize ROI, meet launch deadlines, and analyze relevant performance metrics.-Collaborated effectively with a cross-functional team, developing together visually captivating actions to products and services during campaign design, closely aligning with business objectives.-Accounts: Cargill team:Pollo Tip-Top, Kimby, Delicias and Tigo Nicaragua. -
Operation AssistantTactic Center Jan 2019 - Jul 2019Managua-Supervise and coordinate the areas of Communication, Design and Development.-Guarantee the quality of the products/services to be delivered to customers.-Production and execution of activities to strengthen work culture.-Development, implementation and management of social media strategies for Sinsa Nicaragua and Tactic Center. -
Digital Content ManagerOrigami Brand Studio Jan 2018 - Jun 2018- Develop, implement and manage content strategy with short and long term marketing objectives.- Production and execution of value content for assigned accounts.- Identification of the needs and behaviors of the audiences.- Analysis of the statistics of digital platforms to improve content.- SEO optimization of main pages and websites.Accounts: Valerio Group, Plaza La Talanguera, El Cielo Ocean View Living at San Juan Del Sur, El Pedernal Condominium. AK Digital, Nicadent, Silver with Talk, UAM. Web Content / SEO: Origami Brand Studio and Ray Nicaragua. -
Digital Content ManagerDinterweb May 2016 - Dec 2017Costa Rica- Create and develop a content plan based on the objectives of the brand strategy previously defined.- Write original content for social networks and website for the target audience according to the editorial calendar of publication.- Publishing blogs optimized for SEO and sending newsletters in WordPress.- SEO optimization of main pages, landing pages and websites together with the Development team.- Research on current benchmark trends and audience preferences.- Performance analysis of content strategies.Accounts: Mistico Park, Costa Rica DMC, Nutrimax, Paradise Hot Springs, Tilawa Agro, Pineapple Company.Web Content/ SEO Optimization: Mistico Park, Nutrimax, Qupos Costa Rica, Curves Costa Rica.
Vanessa Martínez Hernández Education Details
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Dirección Estrátegica E Innovación En Comunicación -
Comunicación Social
Frequently Asked Questions about Vanessa Martínez Hernández
What company does Vanessa Martínez Hernández work for?
Vanessa Martínez Hernández works for Mowomo
What is Vanessa Martínez Hernández's role at the current company?
Vanessa Martínez Hernández's current role is Sales and Comnunication Manager.
What schools did Vanessa Martínez Hernández attend?
Vanessa Martínez Hernández attended Universidad De Cádiz, Universidad Centroamericana, Managua.
Who are Vanessa Martínez Hernández's colleagues?
Vanessa Martínez Hernández's colleagues are Pedro Crespo, Pablo Miralles, Mercedes Romero, Roberto Miralles, Juan Salvatierra, Víctor Sáenz.
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