Vanessa Stibich

Vanessa Stibich Email and Phone Number

Diretor de comunicação de marketing @ Vanessa Stibich Marketing
Vanessa Stibich's Location
Rio de Janeiro, Rio de Janeiro, Brazil, Brazil
About Vanessa Stibich

I have a passion for connecting companies and people. I am currently studying postgraduate degree in Product Management. I'm Graduated in Public Relations, specialized in Digital Marketing and postgraduated in E-commerce Management. I focus on generating value for businesses and people.I'm a professional with 16 years of experience in Marketing and Customer Experience of which I dedicated 12 years to content production and copywriting and 9 years to strategic planning of On and Offline Marketing in several companies, including PneuX, where I implemented the Marketing department. I also have 9 years of experience managing relationships with agencies, improving my negotiation skills. 7 years with Performance Marketing, and 7 years of experience in e-commerce.I have consolidated skills in leadership, e-commerce, CRM, project management, strategic planning, content and copywriting. The relentless pursuit of learning is important to me, which is reflected in my current product specialization.Goals: participation in a 1000% increase in sales of a startup, a tire e-commerce, with implementation of the Marketing department, focusing on performance campaigns and traffic management.

Vanessa Stibich's Current Company Details
Vanessa Stibich Marketing

Vanessa Stibich Marketing

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Diretor de comunicação de marketing
None
Vanessa Stibich Work Experience Details
  • Vanessa Stibich Marketing
    Diretor De Comunicação De Marketing
    Vanessa Stibich Marketing
  • Empregare.Com
    Marketing And Growth Coordinator
    Empregare.Com Sep 2024 - Present
  • Vanessa Stibich Marketing
    Marketing Communications Director
    Vanessa Stibich Marketing Feb 2024 - Present
    Rio De Janeiro, Rio De Janeiro, Brasil
    I help companies position themselves in the digital world, offering paid traffic, content marketing, creation and consulting services.
  • Saúderia Tudo Mais
    Marketing Specialist
    Saúderia Tudo Mais Mar 2023 - Feb 2024
    Rio De Janeiro, Rio De Janeiro, Brasil
    Planning (PDCA cycle) using AI, social media strategies, paid traffic and POS; Management of campaigns, influencers and suppliers; Market research to identify opportunities and analyze consumer behavior; Improvements in digital service channels and WhatsApp and e-commerce platforms; Improvements in the life cycle stages of our own products, focusing on customers. Applied methodology: Scrum and Leans Startup.
  • Zit Participações
    Marketing Coordinator
    Zit Participações Apr 2020 - Mar 2023
    Rio De Janeiro, Brasil
    Project management, focusing on Design Thinking. Implementation of the Marketing plan for 10 clients (e-commerces, B2B and SaaS companies); Team coordination and marketing budget management; Benchmarking to identify opportunities and analysis of digital campaign KPIs performance; Implementation of the Customer Service Department with DEV and Sales Department. Practice areas:- Generate qualified leads for traffic and conversion goals.- Management: of projects, team, tools, department expenses and events.- Areas of expertise: Social Media, Email Marketing/CRM (RD Station/Lahar), Google Analytics, Google Ads, Facebook Ads, UX, SEO, Project Management with Trello, e-commerce, videos (script, narration and presentation), media schedule, SAC and financial report.
  • Mutant
    Customer Experience Consultant
    Mutant Aug 2019 - Mar 2020
    Rio De Janeiro
    Identify customer pain points with empathy maps and surveys; Desk research, benchmarking, hidden client studies to diagnose the cause of pain; Definition of personas and strategic customer journeys to optimize customer interactions; Facilitation of innovation workshops; Implementation of improvements in digital service channels; Agile models. KPI Monitoring. Workshop facilitation, UX. Tools: Miro, Monday, Trello, Typeform, Survey Monkey, NPS, qualitative and quantitative surveys.
  • Widmen
    Marketing Coordinator
    Widmen Sep 2018 - Aug 2019
    Rio De Janeiro Area, Brazil
    Development and implementation of marketing plans (social media, paid traffic, OOH); Management of agencies, email marketing, social media and paid traffic campaigns; Research, management of SAC tools, NPS and scripts to ensure quality in online customer service; Team management, Marketing budget management; Pricing and definition of promotions for e-commerce; metrics and KPIs in Looker Studio; Participation in events and marketing initiatives for brand presence in the market.
  • Widment Auto Center
    Marketing Analyst
    Widment Auto Center Jul 2015 - Sep 2018
    Marketing planning, performance marketing for paid traffic management (focus: Google Ads), Data analysis (Google Analytics); Social media; E-commerce Operation on XTech/VTex Platform; graphic design of advertising materials; narration, production and approval of videos.
  • U-Near (Nowadays: Mutant)
    Customer Service Analyst
    U-Near (Nowadays: Mutant) Nov 2014 - Jul 2015
    Rio De Janeiro Area, Brazil
    Account management focused on performance and innovations in email marketing (clients: Km de Vantagens - Ipiranga, LATAM Fidelidade and Clube Viva O Boticário); customer relationship schedule planning of email marketing campaigns (average: 300 campaigns/month); branding and identity; web design of email marketing in html; Return Path reports, A/B tests, insights, best practices in email marketing; monitoring and optimization of campaigns deliverability.
  • Widmen
    Marketing Assistant (Pneux)
    Widmen Aug 2014 - Oct 2014
    Rio De Janeiro Area, Brazil
    Marketing Planning for startup and implementation. Main activities: Google Ads, Analytics and Facebook; campaigns branding and identity with advertising agencies; e-mail marketing; e-commerce operation (products input, banners, website feed); narration, production and approval of institutional videos.
  • Informaker Informática Ltda
    Marketing Assistant And Saleswoman
    Informaker Informática Ltda Dec 2013 - Aug 2014
    Rio De Janeiro Area, Brazil
    Campaigns, branding and identity, newsletters and landing pages in html, email marketing, social media, website content, commercial proposals, clients prospects, sales of computer courses and customer service.
  • Mbigucci
    Institutional Marketing And Endomarketing Assistant
    Mbigucci Feb 2010 - Jul 2013
    São Paulo Area, Brazil
    Clipping, press mailing update, press office; corporate reports and bulletins; email marketing; campaigns concept; monitoring and approval materials with advertising agencies; research analysis; social media update; feeding website content; contracting suppliers; invoice control; event planning; institutional videos; edition and proofreading of magazines, institutional books and award cases (ITC Ranking, O Empreiteiro, Top de RH).
  • Universidade Metodista De São Paulo
    Event Production Trainee
    Universidade Metodista De São Paulo Aug 2007 - Jun 2008
    São Bernardo Do Campo, São Paulo, Brazil
    Event planning, check-list, invitation letters, production, branding and identity, sponsorship negotiation, execution and events reports.

Vanessa Stibich Education Details

Frequently Asked Questions about Vanessa Stibich

What company does Vanessa Stibich work for?

Vanessa Stibich works for Vanessa Stibich Marketing

What is Vanessa Stibich's role at the current company?

Vanessa Stibich's current role is Diretor de comunicação de marketing.

What schools did Vanessa Stibich attend?

Vanessa Stibich attended Comunidade Sobral De Tráfego, Descomplica, Centro Universitário Ibmr, Infnet, Universidade Metodista De São Paulo.

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