Vanessa Suarez Email & Phone Number

Irvine, Ca, Us

Irvine, California, United States

VCD Marketing helps brands of all sizes get noticed by the right people. Serving as your in-house marketing team, we partner with you to execute impactful strategies that achieve your business goals. Whether you need graphic design, website development, copywriting, email marketing, or social media management, we've got you covered! Visit us at www.vcdmarketing.com to see how we can help your brand shine!

Miami, Florida

Coral Gables, Florida

· Designed and delivered high-quality creative visual concepts for print, digital, and interactive media that effectively communicated a story of the University and its philanthropic priorities and impact. The materials included but were not limited to: brochures, newsletters, proposals, templates, web graphics, digital and print ads, event materials, etc. · Provided full circle design support on fast-paced deadlines from intake to follow-through post project closure. · Architect behind the design of digital work, such as invitations, email headers, newsletters, social media assets, PowerPoint presentations, banners, lower-thirds, headshots, logo design, and training manuals. • Minimized revisions by providing collaborative client consultations to identify project needs, goals, and vision. • Supervised student staff on design for University campaign and train communications team on the use of artistic pieces and templates requested by clients. • Enhanced the impact of content by providing industry best practices and trends, including client feedback and vision strategy, pinpointing what resonates with the audience, innovative aesthetics, and genuine client support.· Provided support with photo and video shoots. · Published design content to web and email using basic HTML, CSS, and JavaScript libraries. Key Accomplishments • Designed branding vision for University-wide virtual In-Home Homecoming event and interactive educational series for 200+. • Pitched deck for major projects and clients such as Gloria Estefan and design work printed in the Miami Herald.• Led additional work due to limited staff capacity by coding, building, and updating webpages.

Coral Gables, Florida

In the more than eight years that I served as a fundraiser at the University of Miami through various roles, I built and sustained long-standing and trusting relationships across diverse groups leading to philanthropic support for education and research. Specializing in volunteer leadership, I developed, launched, and managed organizations for volunteer leaders that are engaging, meaningful, and goal-oriented towards helping to accomplish the University’s strategic goals. Areas of expertise included: • Volunteer Leadership and Management • Team Leadership • Relationship Builder • Strategy Development and Execution • Fundraising • Donor Relations • Event and Project ManagementResponsibilities included: • Leading and managing the strategic vision, planning, management, marketing, and execution for the Alumni Board of Directors (40), Alumni Council (80), Young Alumni Leadership Council (30), and the President’s Council (140).• Oversaw profitability, deliverables, timelines, budgets, and volunteer management for each volunteer group mentioned above. • Increased annual donations by restructuring the President’s Council from an inactive group of 140 to a highly motivated leadership board with passion and commitment to the philanthropic cause. Key Accomplishments • Surpassed a $3M fundraising goal by $100,000 by creating the strategic vision, marketing plan, and execution of four key alumni leadership groups while working closely with multidisciplinary teams.• Drove a $10,000 cost reduction by transitioning to digital marketing materials, including designing and launching a digital newsletter and birthday program for each of the four volunteer leadership groups.

Miami, Florida

As a regional marketing manager for Prager Metis CPAs, a top 100 accounting firm in the U.S., some of my responsibilities included: • Assisting in the development of an organizational structure to support a managing partner and upcoming mergers• Designing original digital and printed marketing content, which had been printed in various media (magazines, event programs) including client-facing deliverables that resulted in successful pitches• Executed a communications program including marketing campaigns and coordination of regional client events• Developed a 2019 marketing plan for the International and Southeast region

Coral Gables, Florida

The Citizens Board is a one-of-a-kind fundraising organization within the University of Miami that was established in 1946. As the Director, I oversaw the day-to-day operations of the organization, which included responsibilities and accomplishments such as: • Managed the day-to-day operations of the office including member relations and communications• Developed and executed an annual member calendar of ~26 events including membership engagement for each event, event logistics, developing an original social media content strategy per event and member follow up to deepen engagement with the University• Developed and oversaw the content strategy for all Citizens Board social media accounts, including the digital newsletter, CB Insider• Actively worked a pipeline of 100+ prospective members and inducted ~25 new members annually• Successfully solicited sponsorship support for each of their events representing ~$40K in revenue• Oversaw all social media accounts and earned approximately 60% of the membership as followers• Led and oversaw the re-branding of the Citizens Board across all mediums including digital and print• Designed original invitations for all major Citizens Board events, which was distributed to ~460 donors and guests• Managed a team of three staff members• Transitioned from a printed membership directory to an online platform, which secured a savings of ~$10K annuallyThe Citizens Board is an exclusive 270+ member organization comprised of high level business executives whose mission is to serve as ambassadors for the University and are thus committed to promoting widespread support for the University's Advancement efforts.

Coral Gables, Florida

In addition to the responsibilities held while serving as Assistant Director, responsibilities were broaden to those held by as Director of the Citizens Board.

Coral Gables, Florida

• Developed and managed all financials including an operating budget of ~$300K and individual event budgets• Served as a liaison with caterers and event suppliers and negotiated proposals to achieve cost savings• Managed the annual membership renewal process, including outreach for renewal reminders

Coral Gables

• Planned events outside of Miami to engage with University alumni• Managed daily calendar including coordinating meetings with both internal and external constituents• Managed suite requests and catering orders which were used to cultivate and steward donors for the University

• Lead and trained a team of five account managers to provide outstanding service and generate sales leads

Bachelor Of Science - Bs, Public Relations, Advertising, And Applied Communication

Minor in Marketing May 2018: Nominee for the Department of Strategic Communication's End of Year Student Award 3.8 GPA

Associate Of Arts (Aa), Public Administration