Vanessa Machado

Vanessa Machado Email and Phone Number

Transformation & Leadership | Sales Strategy | CRM Salesforce | FDC Executive MBA | 2023 FDC MSA Candidate @ Sodexo Benefits and Rewards Services
moulineaux, normandy, france
Vanessa Machado's Location
São Paulo, São Paulo, Brazil, Brazil
Vanessa Machado's Contact Details

Vanessa Machado work email

Vanessa Machado personal email

n/a
About Vanessa Machado

Leader committed to transform companies and teams strategically, through business process innovation, results-based management and change of cultures and mindsets.More than 15 years of experience, eager to understand and empower partners, customers and teams. Has experience in administrative management, strategic planning, commercial planning, products, marketing, operations and quality. Strong abilities to evolve consciousness, supporting individual and collective transformation and regeneration, influencing company development towards a more powerful future. Culture Transformation | Leadership | Product Strategy & Marketing | Communication | Channels and Partnerships | Commercial Strategy | Personal & Professional Development | Key Performance Indicators Management | Processes & Quality | Knowledge Management

Vanessa Machado's Current Company Details
Sodexo Benefits and Rewards Services

Sodexo Benefits And Rewards Services

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Transformation & Leadership | Sales Strategy | CRM Salesforce | FDC Executive MBA | 2023 FDC MSA Candidate
moulineaux, normandy, france
Employees:
3203
Vanessa Machado Work Experience Details
  • Sodexo Benefits And Rewards Services
    Head De Crm, Sales Enablement E Clients For Life
    Sodexo Benefits And Rewards Services Feb 2024 - Present
    São Paulo, Brazil
    Main activities:• CRM team management, defining process and roadmap for Salesforce and providing sales KPIS as well as N1 support to all users• Sales enablement team management, responsible for training sales team, equipping them with processes, tools and knowledge for the sales journey
  • Sodexo Benefits And Rewards Services
    Sales Operations & Planning, Crm And Sales Enablement Manager
    Sodexo Benefits And Rewards Services Oct 2023 - Feb 2024
    São Paulo, Brazil
    Main activities: • Sales planning and operations team management, aiming to generate indicators (pipeline, forecast, individual productivity, segment retention), standardize sales management model for regions and channels, prepare quarter, month and weekly reports with results and business insights • CRM team management, defining process and roadmap for Salesforce and providing sales KPIS as well as N1 support to all users• Sales enablement team management, responsible for training… Show more Main activities: • Sales planning and operations team management, aiming to generate indicators (pipeline, forecast, individual productivity, segment retention), standardize sales management model for regions and channels, prepare quarter, month and weekly reports with results and business insights • CRM team management, defining process and roadmap for Salesforce and providing sales KPIS as well as N1 support to all users• Sales enablement team management, responsible for training sales team, equipping them with processes, tools and knowledge for the sales journey Show less
  • Sodexo Benefits And Rewards Services
    Crm And Market Intelligence Manager
    Sodexo Benefits And Rewards Services Apr 2023 - Sep 2023
    São Paulo, Brazil
    Main activities: CRM team manager, responsible for defining B2B business process, requirements roadmap for Salesforce platform, sales KPIs and N1 support to users in the company. Market intelligence team manager, following up on market, trends and competitors. • Restructured CRM area to solve implementation and migration problems of Salesforce, platform used by 300+ sales area uses and 700+ business areas users. With requirements assessment of all areas in the companies, creating a… Show more Main activities: CRM team manager, responsible for defining B2B business process, requirements roadmap for Salesforce platform, sales KPIs and N1 support to users in the company. Market intelligence team manager, following up on market, trends and competitors. • Restructured CRM area to solve implementation and migration problems of Salesforce, platform used by 300+ sales area uses and 700+ business areas users. With requirements assessment of all areas in the companies, creating a enhancements backlog and roadmap for the next two years and creation of a squad focused on user experience and another squad for business needs, achieved a 40% increase on delivery of developments in the area with no additional resources.• Reduced time to create lead and convert it to an opportunity in 50%, through enhancements to simplify the process and automatically fill customer data • Added all company products in the Salesforce platform, as well as created new products, automating the entire sales process• Implemented sales campaigns using Salesforce, automating controls usually maintained manually, improving campaign management and delivering visibility to company’s leadership• Created CRM management dashboards for sales areas to follow up with leads and opportunities Show less
  • Sodexo Benefits & Rewards
    Operations And Services Manager
    Sodexo Benefits & Rewards Aug 2021 - May 2023
    São Paulo, Brasil
    Main activities: Operations and Services team manager for the Mobility business unity at Sodexo, responsible for on-boarding and activation of new customers, invoice collection service with merchants, customer and merchant interface and sustaining, N1 support for our digital platform, critical operational KPIs analysis. • Creation and structuring of Operations and Services area, supporting a 32% GMV growth• Report automation to support result-based decision making, following up 33… Show more Main activities: Operations and Services team manager for the Mobility business unity at Sodexo, responsible for on-boarding and activation of new customers, invoice collection service with merchants, customer and merchant interface and sustaining, N1 support for our digital platform, critical operational KPIs analysis. • Creation and structuring of Operations and Services area, supporting a 32% GMV growth• Report automation to support result-based decision making, following up 33 KPIs monthly• Invoice collection process redesign, reducing lead-time in 60%• Client on-boarding process redesign, mapping as-is and defining to-be based on operations stakeholders’ pain-points• Implementation of governance with technology partner responsible for the digital platform, migrating 100% of the operation to the Jira tool, reducing service lead time in 70%• Overall process review and knowledge management for the Mobility unity Show less
  • Sodexo Benefícios E Incentivos
    Quality Assurance Coordinator
    Sodexo Benefícios E Incentivos Jan 2020 - Aug 2021
    São Paulo, Brasil
    Main activities: Quality Assurance team manager for Sodexo Benefits and Incentives, focused on performance KPIs, customer experience and knowledge management, as well as implementation of results-based management model using Salesforce CRM.• Promoted change of organizational mindset based on data, through consolidation and monitoring of indicators with execution of action plans for 40+ products, from sales to support, leveraging decision-making for executive committees in Brazil, Latin… Show more Main activities: Quality Assurance team manager for Sodexo Benefits and Incentives, focused on performance KPIs, customer experience and knowledge management, as well as implementation of results-based management model using Salesforce CRM.• Promoted change of organizational mindset based on data, through consolidation and monitoring of indicators with execution of action plans for 40+ products, from sales to support, leveraging decision-making for executive committees in Brazil, Latin America and France; • Introduced knowledge management for Sodexo Brasil, implementing a process library used by 600+ employees, through continuous mapping, standardization and documentation of the value chain from prospecting to support;• Developed a new management model through key performance indicators, part of a global project to adopt Salesforce for all product families and 10 different sales teams (sales productivity as well as management of leads, pipeline, forecast and support processes). Show less
  • Sodexo Benefícios E Incentivos
    Marketing, Products, Channels And Partnerships Coordinator
    Sodexo Benefícios E Incentivos Dec 2017 - Dec 2019
    São Paulo, Brazil
    Main activities: Product and marketing team management in the Mobility business unity, focused on building offers, implantation management, delivery to clients, product sustaining, KPIs, sales planning, market intelligence, client segmentation, channels and partner management and implementation of Salesforce CRM.• Implemented agile methodology within the product area in the Mobility unity; • Participated in the construction of the Mobility pillar at Sodexo, with 167% growth in the… Show more Main activities: Product and marketing team management in the Mobility business unity, focused on building offers, implantation management, delivery to clients, product sustaining, KPIs, sales planning, market intelligence, client segmentation, channels and partner management and implementation of Salesforce CRM.• Implemented agile methodology within the product area in the Mobility unity; • Participated in the construction of the Mobility pillar at Sodexo, with 167% growth in the annual BV of the Wizeo product in 2018;• Structured the partner area and sales channels for the Wizeo product, with a 46% increase in cross sales in H1 comparing FY17-18 to FY18-19, generating BV of 22M BRL;• Launched a new version of Wizeo product portal for prospects, companies (users and managers) and establishments (https://www.sodexobeneficios.com.br/empresas/produtos/wizeo-gestao-de-frotas.htm)• Managed a team of 7 outsourced resources for the implementation and training of 400+ client companies in FY17-18;• Business Owner in a global project to implement Salesforce for 40+ products and 250+ sales executives in different verticals. Show less
  • Ticket Log
    Commercial Strategy Specialist
    Ticket Log Dec 2016 - Nov 2017
    São Paulo, Brazil
    Main activities: Sales planning, sales personnel training and qualification, sales pipeline, development and implementation of a new sales management model. Structured a results-based management model through Salesforce CRM. Design and structuring of strategic roadmap.• Product Owner in a project to restructure Ticket Log's sales area.• Standardization of a new management model for 100+ sales executives;• Development and monitoring of dashboards to manage KPIs for executive… Show more Main activities: Sales planning, sales personnel training and qualification, sales pipeline, development and implementation of a new sales management model. Structured a results-based management model through Salesforce CRM. Design and structuring of strategic roadmap.• Product Owner in a project to restructure Ticket Log's sales area.• Standardization of a new management model for 100+ sales executives;• Development and monitoring of dashboards to manage KPIs for executive committees and sales forecast meetings;• 52% reduction in sales lead-time in 2017;• Development of a performance evaluation model for the sales teams, based on invoices and transactions volume, revenue and opportunity management. Show less
  • Ticket Log
    Marketing And Channels Analyst
    Ticket Log Nov 2015 - Dec 2016
    Porto Alegre, Brazil
    Main activities: Channels and partnerships management. Structured new areas, training and technical qualification of sales teams. Market research and competitiveness analysis, target identification, customer and offer map, attraction and market retention, communication scripts and packages, structuring of the customer implantation process, design of marketing campaigns sales and media. • Created a methodology to onboard and manage new channels and partners• Prospecting and… Show more Main activities: Channels and partnerships management. Structured new areas, training and technical qualification of sales teams. Market research and competitiveness analysis, target identification, customer and offer map, attraction and market retention, communication scripts and packages, structuring of the customer implantation process, design of marketing campaigns sales and media. • Created a methodology to onboard and manage new channels and partners• Prospecting and relationship management coordinating 30+ sales channels;• Created a channel focused on face-to-face sales to medium-sized companies; • Conducted market research focusing on SMEs with workshops throughout Brazil; • Created a new implantation process to enable clients to implantation solutions by themselves. Show less
  • E.Stern Abrasivos
    Administrative Manager
    E.Stern Abrasivos Dec 2013 - Nov 2015
    Estância Velha, Rio Grande Do Sul, Brazil
    E.Stern is the Latin American branch of the German company AWUKO, focused on importation and sales of abrasive and finishing tools for the leather industry, currently the leading company in this segment in the world.• Management of administrative and operations teams• Strategic, sales, financial and accounting planning• Guided operations, infrastructure, import and export processes, overseeing critical business processes and quality indicators• Responsible for budget… Show more E.Stern is the Latin American branch of the German company AWUKO, focused on importation and sales of abrasive and finishing tools for the leather industry, currently the leading company in this segment in the world.• Management of administrative and operations teams• Strategic, sales, financial and accounting planning• Guided operations, infrastructure, import and export processes, overseeing critical business processes and quality indicators• Responsible for budget management, financial and accounting control, active prospecting, RFPs and delivery deadlines• Organizational culture management. Show less
  • Beneditto Bistro Restaurante Ltda
    Restaurant Owner
    Beneditto Bistro Restaurante Ltda Sep 2011 - Jul 2013
    Morro Reuter, Rio Grande Do Sul, Brazil
    Founding partner and manager of a contemporary cuisine bistro in the South of Brazil.
  • Spr
    Adminstrative Manager
    Spr Feb 2010 - Apr 2013
    Novo Hamburgo, Rio Grande Do Sul, Brazil
    • Relationship with customers and suppliers, elaborating commercial proposals• Strategic, financial and budgetary management (control of accounting accounts, cash flow, accounts payable and receivable, collection, billing, budget, reimbursement and travel)• Personnel management• Suppliers and supply chain management• IT governance, incident management, equipment management
  • Collection Indústria De Calçados Ltda.
    Administrative And Commercial Manager
    Collection Indústria De Calçados Ltda. Mar 2009 - Feb 2010
    Novo Hamburgo, Rio Grande Do Sul, Brazil
    Family company in the footwear industry, recognized for delivering high quality products, with focus on the development, production and marketing of products for major brands in the women's fashion market (Mênfis, Animale, Arezzo, Schutz, Carmim, Luz da Lua).• Negotiations and relationship with customers, channels and partnerships• Management and control of production, inventory control of finished and semi-finished goods• Supplier management.• Financial… Show more Family company in the footwear industry, recognized for delivering high quality products, with focus on the development, production and marketing of products for major brands in the women's fashion market (Mênfis, Animale, Arezzo, Schutz, Carmim, Luz da Lua).• Negotiations and relationship with customers, channels and partnerships• Management and control of production, inventory control of finished and semi-finished goods• Supplier management.• Financial management• Human resources management Show less
  • Duvinil Laminados Sintéticos
    Sales Assistant
    Duvinil Laminados Sintéticos Nov 2007 - Mar 2009
    Novo Hamburgo, Rio Grande Do Sul, Brazil
    Footwear industry focused on the production of chemicals and synthetic laminates for the sports products market, having as with customer such as Nike, Adidas, Asics, Puma and Reebok.• Relationship with large accounts, sales and negotiation• e-Commerce and telesales management, order entry, production control, billing and income statement.
  • Mcdonald'S
    Administrative Manager
    Mcdonald'S Jul 2005 - Jul 2007
    Porto Alegre, Rio Grande Do Sul, Brazil
    • Administrative management of the store operation team• Personnel management, sales and labor projections• Management of HR processes such as recruitment and selection, admission, dismissal, vacations, time table control• Financial account controls, invoicing, cash register collections, armored car collection, suppliers and order management.

Vanessa Machado Skills

Microsoft Office Sistemas Operacionais Microsoft Powerpoint Customer Service Marketing De Motor De Busca Microsoft Excel Atendimento Ao Cliente Marketing Operating Systems Negotiation Business Strategy Microsoft Word Strategic Planning Cadeia De Fornecedores Transportes Planejamento Empresarial Import/export Operations Reverse Logistics Ciclo Pdca

Vanessa Machado Education Details

Frequently Asked Questions about Vanessa Machado

What company does Vanessa Machado work for?

Vanessa Machado works for Sodexo Benefits And Rewards Services

What is Vanessa Machado's role at the current company?

Vanessa Machado's current role is Transformation & Leadership | Sales Strategy | CRM Salesforce | FDC Executive MBA | 2023 FDC MSA Candidate.

What is Vanessa Machado's email address?

Vanessa Machado's email address is va****@****.com.br

What schools did Vanessa Machado attend?

Vanessa Machado attended Fundação Dom Cabral, Fundação Dom Cabral, Universidade Feevale, Santa Catarina School.

What are some of Vanessa Machado's interests?

Vanessa Machado has interest in Children, Education, Environment, Animal Welfare, Health.

What skills is Vanessa Machado known for?

Vanessa Machado has skills like Microsoft Office, Sistemas Operacionais, Microsoft Powerpoint, Customer Service, Marketing De Motor De Busca, Microsoft Excel, Atendimento Ao Cliente, Marketing, Operating Systems, Negotiation, Business Strategy, Microsoft Word.

Who are Vanessa Machado's colleagues?

Vanessa Machado's colleagues are Juan Diaz, Margaret Herbert, Jeferson Teixeira, Ansh Soni, Oluyemi Kotun, Katarzyna Filipek, Susana Todd Reyes.

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