Разработка коммерческой, ценовой, маркетинговой политики компании для региона Беларусь. Участие в разработке стратегии продаж компании в подотчетном регионе. Поиск, ведение переговоров, развитие партнерских отношений с дистрибьюторами. Планирование и прогнозирование продаж. Развитие дистрибуции по каналам сбыта, анализ рынка, взаимодействие с персоналом дистрибьюторов. Разработка ценовой политики, согласование заказов.Проведение презентаций: ознакомление с продуктами (история, позиционирование, сегментирование, бенчмаркинг).Предоставление финансовой и коммерческой отчетности в головной офис в Варшаве.

Brand portfolio management - more than 30 trademarks - promotion, advertising, branding;Analysis, planning and developing of the Marketing Mix model for the company's products:Administering of the various product categories. Searching for new areas of business development, launching of new products;Pricing and positioning of the product portfolio of the company;Negotiations with business partners on the promotion & advertising issues;Diagnosing the effectiveness of existing sales channels, development of prospective channels;Marketing support of the sales department - preparation of presentations & training activities;Marketing budget planning. Sales forecasting.AchievementsBuilt a marketing department from scratch - structure, duties, KPI's, recruitment process, staff - 8 people - 4 brand managers, 3 designers, 1 marketing analyst;Launched an umbrella brand in the fasteners group - 30% turnover in the category;Started a new sales channel - new company's website with a possibility of online order for business (B2B);Preliminary planning, prototyping, and preparation of analytical materials for retail e-shop (B2C) - potential sales channel.

Planning, implementation and analysis of purchasing activity of the entrusted unit - 3 purchasing specialists;Procurement management of product portfolio of the company - 6 categories, 40 groups of goods, 20,000 SKU;.Cooperation with acting suppliers - more than 50 - Belarus, Russia, EU, Asia (China, India, Japan), holding negotiations to improve business conditions;Searching for new suppliers and prospective product categories on the basis of analysis of market conditions (current market players, range of goods, prices, market share);Monitoring of prices and environment of competitors, benchmarking, comparison of the goods on the key functional characteristics basis;ABC, XYZ, VEN analysis;Development and launch of new products - creation of assortment, budget planning, calculation of expected profit and margin, development of technical specifications for suppliers and designers;Preparation, planning and visiting of exhibitions in Europe and China;Visiting of production plants with quality control inspections, negotiating with suppliers on their territory.AchievementsSmooth purchasing activity with the main brand of the company - EKT - about 60% of the annual turnover;Launched 2 new product categories, 4 new brands - 30% of the whole turnover;As a result of successful negotiations there were lowered purchasing prices on the group of power tools at 15-20%, thus there was significantly saved the budget, adjusted sales prices and increased margin of the category;Improved commercial terms with suppliers of products - obtained a deferred payment up to 180 days.

Supply chain management - organization of supplies from EU countries and from Asia region countries;Reconciliation of basic and additional terms of contract with suppliers;Control of documentation, terms and range of supplied products;Settlements with suppliers, preparation of reports;Claims and returns of substandard goods.AchievementsDesigned a claim, agreed conditions and implemented the return of substandard goods to the supplier in China.

Search and preliminary work (establishment of contacts) with new clients;Working with existing customer base;Achievement of sales plans for fasteners, hand tools, power tools and equipment for industry and construction;Maintain workflow - preparation of contracts, orders, invoices;Control and reduction of accounts receivable.AchievementsHeld talks and brought to the company three key customers;Increased sales by 25% in the first year.

Launch of a car maintenance and repair service.Recruitment process.Building of business processes.Participation in all processes of the enterprise - contact with authorities, communication with customers and suppliers.